To: iceburg who wrote (12646 ) 11/25/1997 12:44:00 PM From: Bradley W. Price Read Replies (1) | Respond to of 29386
EMC News from Internet Week Monday, November 24, 1997, 4:55 p.m. ET. EMC Expanding Fibre Support to Sun, HP By CHUCK MOOZAKIS Unix administrators using Sun and Hewlett-Packard servers are the initial focus of EMC Corp.'s new Fibre Channel marketing strategy to be rolled out next week. EMC is the latest storage vendor planning a broad commitment to Fibre Channel. EMC intends to make its mark by stressing its support of multiple servers and multiple connectivity deployments, according to Doug Fierro, EMC's manager of marketing programs. "We are looking at (fibre) from the vantage of a storage vendor. Customers can upgrade to fibre as their implementation plans unfold," he said. To that end, EMC is supporting three different connectivity strategies in addition to Fibre Channel: Ultra SCSI, FWD (fast, wide differential) SCSI and ESCON. "Customers can leverage their current technologies and move them to fibre as they need to," Fierro said. "It offers companies a tremendous investment protection advantage." Fierro said the importance of providing support to different connectivity designs was borne out of EMC's experience with HP. EMC has been shipping HP fibre support through HP's channel since August, selling "dozens" of systems, according to Fierro. "We found that of the systems we have shipped, more than a third were ones that used both SCSI and fibre," Fierro said. "Customers are taking advantage of these platforms." Fierro said the number of different servers being attached to storage devices has also begun to take off. "It used to be two servers per Symmetrix device; now it is three servers and the occurrence of up to 16 servers has also been going up. It reflects the trend toward data consolidation." EMC also expects that customers will take advantage of its support of Sun. "Sun's fibre strategy has always been proprietary and this will open it up to a Fibre Channel approach," Fierro said. "With this, we believe Sun will be more of a weapon in the high-end storage fibre strategy." For now, EMC is focusing its fibre approach on arbitrated loop deployments; switched fabric and point-to-point products will be developed as the market develops further, Fierro said. "Right now we are just looking at loops. That's the implementation right now until hubs and switches are ready." EMC is taking the same approach to OS implementation. The vendor is concentrating on Unix first, then will roll out NT support as the market matures, Fierro said. Still, he added, "The whole idea behind our strategy is to have an enterprise system that will connect to anything, something that's not platform-specific," Fierro said. "Our strategy is independent of the server and independent of the connectivity. The goal is to let customers connect their storage systems in a way so that the information is the key, rather than the topology." EMC's fibre support will be priced depending upon the connectivity technology selected. Fibre Channel will be priced at $35,000 for two ports; ESCON: $80,000 for four ports; FWD SCSI: $29,000 for four ports; and Ultra SCSI: $33,000 for four ports. Prices apply to EMC's 3330, 5330, 3430, 5430, 3700 and 5700 Symmetrix models.