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Technology Stocks : Apple Tankwatch -- Ignore unavailable to you. Want to Upgrade?

To: zax who wrote (24094)	12/12/2012 9:50:22 AM
From: puborectalis	1 Recommendation Read Replies (1) \| Respond to of 32685

My ignorant investing has made me more than half a million profit in AAPL stock.

To: zax who wrote (24094)	12/12/2012 10:38:24 AM
From: puborectalis	Read Replies (1) \| Respond to of 32685

Apple HDTV is coming in 2013 Commentary: It’s part of an elaborate money-making strateg By John C. Dvorak Reuters BERKELEY, Calif. (MarketWatch) — All indications are that Apple Inc. will indeed bring out a genuine TV product — probably an LED/LCD flat panel with a very thin screen — at some point next year. The debate rages on as to whether this product will be a success. Some people argue that Apple AAPL -0.24% should not even attempt to bring out such a device in a crowded market. Click to Play Google preps maps app for iPhone Google has distributed a test version of its new mapping app for Apple's iPhones and is getting ready to submit it for approval to the Apple iTunes store. My opinion on this has been known for years. Apple needs this item for one reason and one reason only: to sell in the Apple stores. There is room for it there, and the company can get the full benefit of not sending the device through distribution channels, affording it price competitivity and high margins. The idea, of course, is that Apple has the design and development chops to bring out a unique TV with special features targeting the Apple audience — that is, anyone who uses a computer or a phone. This means it would incorporate elements of the small AppleTV box, various streaming mechanisms and genuine IPTV, leveraging its iTunes store in the process. Other companies have smartened up their TV offerings with some amazing capabilities. It’s not unusual for any of the brands including Sony SNE +2.83% , LG and Samsung KR:005930 +0.95% KR:003550 -1.08% to have various streaming and other features available through the menu of the TV itself. But none of these companies has a clue how to promote or even demo these nifty features. Worse, there is no standard way of doing any of the special features. Click to Play Texting? That is so yesterday! Why texting, once all the rage, is on the decline among cell phone users. Apple can actually do many of the things that are already available and claim them as Apple ideas. That’s how pathetic TV marketing has been. Now I think Apple may be a bit late to this when a lot more buzz would have been created if this sort of product was rolled out during the Steve Jobs era. And the lengthy anticipation may take some of the steam out of the potential buzz for the device. But still, this is something Apple must do to maintain cash flow through the stores. Slide Show: America’s most profitable stores. And this will also open the floodgates of TV-Internet integration, which is long overdue. The TV scene evolved outside of the computer industry, and, when endless opportunities to hook up to the Internet appeared, it was done in a slipshod and scattered manner. Apple can fix that with this unit. Soon everyone will be riding Apple’s coattails extolling the virtues of features that they had all along. Apple should be able to maintain product differentiation with the design team not only making what will probably be a gorgeous TV but one with unique and easy-to-use capabilities. This means the transition to IPTV and other streaming mechanisms will be seamless. Meanwhile, once released it will have a secondary impact: People will want to see the device but will have to go to the stores to do so. This increases store traffic, resulting in higher and higher numbers. If shoppers buy the TV, great; if not, maybe they will buy something else. You now have them in the store. So the naysayers who continue to think that Apple should not bring out this device because the market is too crowded with cheap TVs are all missing the point. This is part of an elaborate money-making strategy. And unless the TV is a complete loser and doesn’t work at all, the company will benefit enormously.