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Microcap & Penny Stocks : USWE - US Wireless Data (formerly USWDA) -- Ignore unavailable to you. Want to Upgrade?

To: Rob S. who wrote (157)	12/8/1997 9:17:00 AM
From: TradeOfTheDay	Read Replies (2) \| Respond to of 370

U.S. Wireless Data Inc. Reports on TRANZ Enabler Launch EMERYVILLE, Calif.--(BUSINESS WIRE)--Dec. 8, 1997--U.S. Wireless Data Inc. (OTCBB:USWDA - news) announced today that it is proceeding with the national launch of its TRANZ(TM) Enabler wireless transactions processing technology. The company has concluded the initial training of more than 400 GTE Wireless field representatives and GTE Wireless is now able to market the TRANZ Enabler in all 22 of the metropolitan markets in which they maintain CDPD coverage. U.S. Wireless Data announced in August 1997 a joint marketing and operating agreement with GTE Wireless, the wireless business unit of GTE Corp., to distribute USWD's TRANZ Enabler wireless credit card processing system using GTE's cellular CDPD network. USWDA has hired more than 40 sales and marketing representatives across the United States and plans to hire an additional 60 sales representatives over the next four months. U.S. Wireless Data also disclosed a small sampling of businesses and merchants that have begun clearing their credit card and POS transactions with the U.S. Wireless Data TRANZ Enabler. They include: the Utah Jazz (an NBA franchise), the Dallas Stars (an NHL franchise), the Houston Astrodome, AMPCO Systems Parking, Villanova University, Image Impact (the organizer of the Boston Marathon), Fan Fare Enterprises (an organizer of auto racing events), Will Page Wireless (29 locations, Tampa, Fla.), and the City of Largo, Fla. Commenting on the national launch, Clyde Casciato, U.S. Wireless Data vice president of Sales and Marketing, commented, ''We are extremely encouraged with our progress on all fronts. We were able to complete the GTE Wireless training program in two months, which is three months ahead of our business plan model. The creation of our nationwide marketing team is also ahead of schedule, and I am very enthused with the quality of this team. ''High profile merchants are beginning to choose our wireless POS solutions, and we anticipate that significant companies, including Fortune 100 companies, will be added to our list of clients in the near future. We have executed CDPD air time agreements with GTE Mobile Communications, AT&T Wireless Services and Bell Atlantic/NYNEX Mobile and we are now able to offer our wireless transactions processing solutions in all regions in the continental United States.'' USWD's proprietary enabling technology, TRANZ Enabler, converts a merchant's existing dial-up TRANZ VeriFone credit-card terminal into a high-speed wireless terminal. It provides merchants with a faster and more cost efficient way to transact business. The wireless transaction takes three to five seconds, vs. 11 to 20 seconds with a dial-up service. Going wireless means the merchant no longer needs a dedicated or shared telephone line to carry transaction traffic, thereby eliminating delays, busy signals and the cost to install or pay for monthly telephone service. U.S. Wireless Data Inc. has developed, tested and is now delivering compelling new proprietary products, programs and standards to the transaction processing and credit card industry which utilize Cellular Digital Packet Data (''CDPD'') wireless networks. USWD delivers the fastest and most cost-effective transaction processing solution to retail merchants in the United States today -- wired or wireless. USWD will generate recurring revenue from every transaction processed by merchants who utilize the company's CDPD wireless technology. The company's strategy will be to deploy its technology through marketing and partnership agreements with major cellular phone companies, regional and community banks, select ISOs, and its own sales force. ------------------------------------------------------------------------ Contact: U.S. Wireless Data Inc. Rod Stambaugh, 510/596-2025