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Technology Stocks : Creative Labs (CREAF) -- Ignore unavailable to you. Want to Upgrade?


To: Fred Fahmy who wrote (6600)12/5/1997 11:05:00 PM
From: Rutgers  Respond to of 13925
 
PC Magazine: Creative takes TWO Editor Choice Awards!

Nice job, Fred

Take that news and combine it with our annual meeting this coming Thursday, and my TA indicates a break through the $25 level within one-two weeks. I like this game - it reminds me when I was two or three years old. Go ahead, you can even save this post to see if I am right or wrong. ;)

On a more serious note, take a minute to read this interesting artice reading the audio portion of DVD. It's interesting to me b/c anyone at COMDEX would have to admit that the only truly satisfying DVD experience must include Creative controlling the audio.

DVD: It comes through loud and clear
phillynews.com

by Jonathan Takiff
Daily News Staff Writer

How good is DVD -- the new high-tech, CD-sized digital carrier of moving pictures and
multi-channel sound?
We recently invited a trio of tech-savvy audio- and video-lovin' fans to eyeball and ear-judge
some of the best music-video discs available for the medium. Our guinea pigs were
longtime progressive rock mixmaster and critic Michael Tearson, the equally legendary DJ
Ed Sciaky and music manager/event producer Alan Newman.

To give the medium a full-blast, no-compromise test, we fed the output from a Philips
Magnavox DVD player to a Kenwood receiver equipped with six-channel Dolby Digital
decoding, then onto an MB Quart "Domain" Home Theater speaker system and 35-inch
Sony XBR television. (But this versatile DVD system also works quite well with the sound
pumping through a conventional stereo or Dolby Pro Logic surround-sound receiver and the
picture playing on any TV set with a video or, better yet, S-video input.)

Two of three judges (and yours truly) proclaimed DVD the best home-entertainment
program source they'd ever experienced -- with "picture clarity and color reproduction that's
just amazing" and "sound that's equally impressive -- robust and razor-sharp."

The only reviewer who didn't go bananas was laser-disc devotee Sciaky, who grudgingly
judged the new medium "a little better than laser video." One of the other guys quipped,
"Ed's just mad 'cause he doesn't want to give up on a format he already has."

Why did I choose to show these guys titles like "Mary Chapin Carpenter Live at Wolf
Trap," "Eric Clapton Unplugged" and "Dave Grusin presents 'West Side Story,' " as
opposed to slam-bang action-adventure films like "Mars Attacks" or "Twister," the staple of
most in-store DVD demonstrations?

Movies are doctored like crazy by special-effects and Foley (sound-effects) technicians to
shake you in your seat. And who knows what a spaceship landing in the Nevada desert or
a tornado-swept car crashing into a barn really looks or sounds like?

But a knowing ear can detect the "honesty" (or lack of same) in the voices and
instrumentation of a live musical performance. And some of these shot-on-video programs
had picture clarity that was almost too revealing. "Geez, you can see all the blemishes in
Carpenter's face," marveled Tearson during closeups. "If she had a pimple, you could pop
it," dittoed Newman, only half-joking.

The latter was even more impressed by the fine gradations of black -- an acid test of color
reproduction -- as evident on Clapton "Unplugged." "You can see that his jacket is really
midnight blue, against a black backdrop. On the videotape version, it all blends together."

Sonic performance from the new medium was judged equally hot. "Wow, you can even
hear Mary Chapin's guitar pick clicking on the strings," marveled Tearson, during her
backyard acoustic interlude with Shawn Colvin on "That's the Way Love Goes." "And
check out the faint bird chirps and whistling wind sounds coming from the rear channels,"
peeped Newman. "I feel like I'm sitting on the porch with them."

During performance footage from Wolf Trap, Carpenter rocked out on "Shut Up and Kiss
Me," and devoted concertgoer Sciaky allowed "it sounds and looks better here" -- in my
living room -- "than it was there."

Even more impressive, audibly, was the brassy big-band wailing on "Something's Coming"
from the Grusin "West Side Story" DVD. This disc was digitally recorded and mixed
especially for the new six-channel medium (with three speakers across the front and two
in the back, plus a dedicated subwoofer channel).

"The band is set up in a 180-degree arc, with trumpets blaring out of the rear speakers,"
noted Tearson. "From my vantage point, I feel like I'm in the conductor's seat."

Also knocking them silly were the sights and sounds of Prince's flick "Purple Rain" and
the THX-certified pressing of Oliver Stone's cinematic tribute "The Doors" -- a superb
mixed-media roller-coaster ride. "The channel separation is great, and the bass is
phenomenal," noted our Newman on "When Doves Cry." And as the screen rendering of
the Doors soared and audience roared on the nightclub performance of "Break On Through
to the Other Side," all of us felt like we'd done so, too.



To: Fred Fahmy who wrote (6600)12/6/1997 11:35:00 AM
From: Brian Lempel  Read Replies (1) | Respond to of 13925
 
Fred, my top pick now is CREAF. I am not out of the DD stocks, but am looking to (should I see something else that catches my eye). New estimates on WDC are very scary, and I think it could drift into the low teens.

My other large holding is QCOM. Very volitile, but a good company. High growth, high p/e. Have patents on CDMA, the fast growing standard for wireless... Likely to have estimates upgraded in the next 2-3 weeks as "visibility improves."

Also, I still like GTW if it can break its down trend. The financials are there, and I feel there is a good chance they will beat estimates. I will not be a buyer until after earnings-warning season, either though!

Other than that, I just thought I would point out something from CREAF's annual report, which I just received yesterday. In the letter to shareholders from Sim:

"By leveraging on the success of our branded mutimedia components, we believe we can move aggresively into the business of supplying these branded multimedia components as a complete kit to the OEM...market."

That is why I am so big on CREAF. IMO, analysts aren't modeling growth from this, and many other sources. Getting even one OEM contract would be huge. And with a complete line of multimedia products, they should be able to offer the kit at a very competitive price.

Brian