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Technology Stocks : SYQUEST -- Ignore unavailable to you. Want to Upgrade?

To: Michael Coley who wrote (4974)	12/6/1997 1:11:00 AM
From: Jim Lovejoy	Read Replies (2) \| Respond to of 7685

Just got the Computer City advertisement this morning. Noticed the Syjet Drive advertised. Drive $299 and get this 3 Pack Cartridge $299! Were the prices mis-reported, or is Computer City gouging? JL PS As to shortages (is this the reason for the prices) of SyQuest products, I remember at least one Xmas season the Iomega had a 3 3-month order backlog, so that doesn't seem to be an insurmountable problem.

To: Michael Coley who wrote (4974)	12/6/1997 2:42:00 AM
From: Dale Stempson	Read Replies (1) \| Respond to of 7685

Re: SparQ pricing I find it very hard to imagine that Syquest would raise the price of its SparQ drive. Here's a quote from Gary Marks, SyQuest executive vice president of marketing, regarding SparQ pricing: ____________________ "We felt that the price point was vital, so we positioned it at a $199 [expected street price]," Marks said, adding that it was equally important to make the media reasonably priced so users would have an inexpensive growth path. A three-pack of cartridges has an ESP of $99. Each cartridge carries an ESP of $39. "This gives a user 4GB of storage for about the same price as a 4GB hard drive costs, but with the added advantages of removability and expansion," Marks said. ____________________ I agree with Gary, the current SparQ price point is vital. IMO, any increase would be a death sentence. Regards - Dale