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Technology Stocks : Creative Labs (CREAF) -- Ignore unavailable to you. Want to Upgrade?

To: Brian Lempel who wrote (6735)	12/7/1997 10:19:00 PM
From: AJ Berger	Read Replies (2) \| Respond to of 13925

Personal attacks belong on Motley Fool, not on SI. Cool Off, buddy, I've been trading CREAF for years. If you can't handle another opinion, they you're obviously investing with your heart, not your head, and should sell for that reason alone. I do know what I'm talking about, but don't need to prove that to the likes of you. CREAF failed with Modems, then with early CDROM kits. SVGA/3D + DVD kits of theirs have yet to catch on. & their Cambridge deal may fail to profit if they can't manage to market it any better then they did alone. I'm buying as a technical price turnaround, nothing more. I do hope the Fundementals improve for them as well, but for now at least it's a gamble. .77 is a lot to ask of CREAF this Xmas. They are making a big mistake by discontinuing everything but their high end cards in the OEM markets. People are not going to pay $100 for their PCI card, if they're already getting a "100%" compatible to SB-16 card inside for free. Investors also over-estimate the role that sound plays in PC-Gaming. I play all the latest and greatest games on my PC, and keep the sound down most of the time, despite having a state of the art system. They're best bet might be as an early DVD contendor, something Toshiba's already gambled and lost big time. I, and other consumers like me, are not going to pay some ridiculous premium for speakers, when terrific sounding sets can be had for under $75. Besides, most OEM's bundle great speakers (they get'em cheap, and they look good in the ad pictures for marketing purposes) so nobodies likely to buy or insist on Cambridge. As for Home Computer Sales being Flat this Xmas as compared to last, I did'nt say it, the industry press has all month. Coorperate sales remains strong, but how many cubicles have cambridge speakers with AWE-64's on their desks...