To: Wharf Rat who wrote (41806 ) 8/6/2013 11:02:38 AM From: longnshort Respond to of 86355 The Chevy Volt was ordered to market by GM's owners (the Obama Administration) before it was fully developed and before there was consumer demand. This president wanted the Volt to be the "signature" product of the new General Motors and his "global warming" strategy. Since its introduction, General Motors can't even give away the Chevy Volt. Despite rebates and heavy government subsidies sales of the "plug-in hybrid" continue to be way below projections. According to Kelly Blue Book, GM has sold only 11,643 Volts so far this year. In 2012, GM sold 23,461 of the cars. Today, General Motors announced that it will knock another $5,000 off the sticker price of a new Chevy Volt, making it the latest electric car to be steeply discounted as automakers battle to find people who will purchase their cars even at a steep discount : Customers will be able to get the discount on 2014 Volts, reducing the car's starting price from $40,000 to $35,000. Government tax rebates can bring the price down as low as $27,495, GM says. Pricing and incentives on electric cars have been getting more aggressive recently as automakers try to create a marketplace for a product where few buyers exist.GM has already offered steep rebates on the 2012 and 2013 editions of the Volt. In similar fashion, Nissan and Honda have offered aggressive discounts on their Leaf and Fit EV electric cars. "We have made great strides in reducing costs as we gain experience with electric vehicles and their components," said Don Johnson, a vice president at Chevrolet. "The 2014 Volt will offer the same impressive list of features, but for $5,000 less." Alec Gutierrez, senior analyst at Kelley Blue Book, said that GM is likely to follow the price cut with a more aggressive leasing program that will appeal to a wider consumer base. "Chevrolet has quickly discovered that when price savings at the pump and ultimately value are your key selling points, a $40,000 cost of entry makes for a difficult hurdle to overcome for most budget conscious consumers," Gutierrez said. Two of the Japanese manufacturers are moving away from the electric car market proving you can lead a horse to water, but you cant make him purchase a crappy car.