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Technology Stocks : Creative Labs (CREAF) -- Ignore unavailable to you. Want to Upgrade?

To: Brian Lempel who wrote (6918)	12/10/1997 10:22:00 PM
From: Hitch	Respond to of 13925

Brian, if I recall correctly EMU is a wholly owned subsidiary of CREAF. Hitch

To: Brian Lempel who wrote (6918)	12/10/1997 11:06:00 PM
From: Fred Mah	Respond to of 13925

Brain, did you mean CREAF wanted Ensoniq more for the chip technology... instead of what you wrote? "Fred, while they have competing products with Ensoniq, I think CREAF wanted EMU more for the chip technology. Like you mentioned, its design could allow them to spawn similarly based products in other markets." My thought was "can't beat 'em, buy 'em" "What I want to know is whether or not CREAF will benefit from the Dec 15th announcement." Well, it depends on whether it really is a 10k1 product. Emu currently has 2 PC products both based on the Emu8000 chip just like the AWE sound cards. In fact, they sell the Creation Studio product that is just an AWE64 Gold card with some other software, and a PCMCIA card which uses the Emu8000 chip. Thus, if this is a 10k1 card, then you could extrapolate that the board design is going to be similar, if not the same, as a product that will be the next generation of SoundBlaster card.