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To: Investor A who wrote (22007)	12/11/1997 7:47:00 PM
From: Vic Breck	Respond to of 33344

Intel should meet street est. with this. Promotional Doll Surprises Intel Corp. With Demand PORTLAND, Ore. (AP)--If this technology revolution doesn't work out, Intel Corp. (INTC) might be able to make some money selling dolls. The computer chip maker has stumbled onto a surprise hit with bean-and-batting-filled toys based on the shimmering clean-room technicians who dance to "Shake Your Groove Thing" in its commercials. An initial promotional production run of 25,000 of the dolls has mushroomed into an order for 500,000. Intel spokesman Bill Calder says the company already has sold more than 200,000 dolls, mostly to Intel employees. Intel is making the 7-inch-tall figures available to the public in limited quantities for about $7 on the World Wide Web, America Online and in scattered retail outlets, including CompUSA. Joanne Hagn, Intel's logo merchandise manager at company headquarters in Santa Clara, Calif., said she was surprised how fast the dolls took off. "It's definitely bigger than we expected," she said. "It's turning into kind of a phenomenon that's spreading countrywide." Hagn said she was working with a vendor, Bensussen Deutsch & Associates of Redmond, Wash., to create a toy for the company store catalog, "but a Teddy bear didn't sound right." "Then this character came out and they said, 'Do you think anybody would like a doll based on the bunny suit character?' I said, 'Maybe,' and didn't know what I was getting into." Intel recently held a two-day sale at its various campuses in the Portland area, and Anne Bond, who works with an Intel group trying to speed up Internet access, sped to the front of a line. "I was talking to my friend, and turned around once and there were 30 people, then she said a minute later, 'Look how long line is getting,' and it was 100 people long, I swear." Bond bought a five-pack of the dolls, and shipped them off to various relatives, including her father-in-law, a computer "junkie" in Virginia. "I think they should bring out the van next," she said.