To: richardred  who wrote (3650 ) 9/10/2014 10:45:58 AM From: richardred     Read Replies (1)  | Respond to    of 7239  IMO-this deal can only help the speculative appeal of CNVR formerly VCLK-Value Click.Message 29186334  Japan's Rakuten to buy cash-back site Ebates for $1 billion                                          Rakuten  CEO Hiroshi Mikitani announces the deal for San Francisco rebates  website Ebates in Tokyo. (Noriyuki Aida / Bloomberg News)                    By Chad Garland                                                        Business  Mergers, Acquisitions and Takeovers  Consumer Goods Industries                                                                                                                                                                                                                                                                                                                                                                                                 Rakuten  Inc. is buying Ebates Inc. of San Francisco for $1 billion in cash,  expanding the Japanese e-commerce company’s global reach. Rakuten,  the top Internet retailer in Japan, said it “aims to create the world’s  largest product lineup ranging from niche to luxury products,” and will  use Ebates to offer points rewards and cash back on its various partner  sites.    More  than 2,600 merchants and service providers, including Alaska Airlines,  Gap and Target, pay Ebates to advertise their products on its  membership-based websites in the U.S., Canada, South Korea and China. Members  who make certain online purchases can then qualify for cash-back  incentives. The company also operates FatWallet.com and AnyCoupon.com,  which offer coupons, discounts, rebates and other online savings deals. Ebates  is a privately held business founded by two lawyers in 1998 and backed  by venture capital firms August Capital, Canaan Partners and Foundation  Capital. Rakuten said it plans to buy all 32.852 million shares of  Ebates’ voting stock in the deal.                                                                                 Rakuten  said Ebates has 2.5 million active members who are increasing their  shopping activity. It also said members spent $2.2 billion on Ebates  sites last year, generating a profit of $13.7 million on revenue of  $167.4 million in fiscal 2013. Kevin Johnson, chief executive of  Ebates, said the company was preparing to go public when Rakuten  proposed the acquisition. He said joining forces “was actually a pretty  easy decision for us.”  “E-commerce is more competitive all the  time, especially internationally,” Johnson said. “We’d much rather  compete with a partner like Rakuten than on our own.” Like  Ebates, Rakuten operates membership-based shopping platforms with a  loyalty rewards program. Its businesses also include travel and hotel  booking sites, online financial services and digital content providers. The company’s portfolio also extends beyond online services and includes a professional baseball team. Founded  by Hiroshi Mikitani in 1997, Rakuten launched its online shopping mall  Rakuten Ichiba with six employees and 13 merchants. The  company made its first investment in the U.S. in 2005 with the purchase  of the online marketing firm LinkShare Corp. of New York. Rakuten began expanding its online shopping business outside Japan in 2008 and in 2010 acquired U.S. e-commerce site Buy.com. Among  Rakuten’s global acquisitions in recent years are a Canadian ebook  company and a video-on-demand provider in Spain. It also led a  $100-million funding round for the online bulletin board Pinterest in  2012. Forbes lists Mikitani, a Harvard MBA, as Japan's fourth-richest person, with net worth of about $7.7 billion.latimes.com