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To: Kurthend who wrote (169924)5/28/2014 6:10:29 PM
From: rnsmth3 Recommendations

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  Read Replies (2) | Respond to of 213176
 
<<I am having a hard time comprehending spending $3b on the deal. What is it that Beats has that would justify $3 billion?>>

Remember when iTunes went cross-platform with Windows?

Beats is cross-platform with Android.



To: Kurthend who wrote (169924)5/28/2014 6:25:19 PM
From: Tenchusatsu  Read Replies (1) | Respond to of 213176
 
Kurthend,
What is it that Beats has that would justify $3 billion?
Good timing? If this is mainly for the streaming service, then Apple must have decided that $3B is worth getting the technology sooner, rather than developing it in-house and releasing it later.

Tenchusatsu