To: Josef Svejk who wrote (7 ) 12/17/1997 11:22:00 AM From: Wiski1313 Read Replies (1) | Respond to of 484
<When engaged in conversation, it became absolutely clear that Kodak was not interested in a marketing agreement, licensing agreement, buyout, or any other positive course of action. Why?> Thats a very good question that only be answered by saying that their marketing has been very poor.Theres no excuse for this. An example of this would be the rage in Japan about the black and white film for their single use cameras(They do manufacture a good recyclable camera.)Fuji was quick to respond to this demand while Kodak wrote this off as a passing fad. Another is when Fuji dropped their film prices this summer and Kodak did not respond at all hoping time would straighten this thing out < Kodak is just "a film manufacturer period", does not quite ring true:> My point being that yes Kodak does sell other products but they have not manufactured anything that can be considered a success in reference to the bottom line besides film. Their printers,copiers,cameras etc. has not contributed much to the bottom line. Margins are very thin.They had some success in consumables such as writable CD but even that has been drying up. <I don't know, but I am not certain that "The good news is that their is no fat left to cut from the company." Can you please support this statement with URLs that will show me this is a fact? I can't point you anywhere with a URL but I can tell you this.Living here in Rochester, N.Y. I have seen waves of layoffs and reorganizations.You here a lot of complaints from employees about management,marketing and sales have to get off their butts and start doing something. From what I see this last layoff has hit this group hard. Manufacturing was touched only where products were not producing results. Looks like overseas manufacturing jobs were also lost in places like France and Australia. Getting back to your point about professional photographers. This really irks me. You would think that this would be the one group of customers that Kodak would bend over backwards to keep happy. I have no clue on this one. I don't know what their thinking is on that or if anyone in Kodak has thought about that at all.