More Than 30,000 DVCAM Units Sold In Less Than a Year
Business Wire - January 06, 1998 10:02
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PARK RIDGE, N.J.--(BUSINESS WIRE)--Jan. 6, 1998--
Sony's DVCAM Products Quickly Become Mainstay of the Professional Digital Video Market
Sony Electronics today announced that as of October, 1997, 30,000 units of DVCAM equipment were sold worldwide after less than a year of availability. The digital production equipment can be used in an all-DVCAM system, or individual components can be added to an existing analog, digital or hybrid production system.
"The digital, component video quality and flexibility of the DVCAM line has won over a significant number of professional video users," said Robert Ott, director of video communications for Sony Electronics' Business and Professional Group. "The line has found a home in several varied environments."
DVCAM equipment is currently being used in such applications as field acquisition for First Light Films' "EcoTours" series, in sports arenas like Jack Kent Cooke Stadium, for feature documentaries "The Real Stuff" and "Sahara," for corporate videography by service providers like AV Tech Services, and in government facilities like San Diego's government access channel.
According to Ott, the DVCAM system has quickly become a leader in digital video production by giving everyone from the independent videographers to major post houses the features and video quality they need, with a potential price and migration path.
DVCAM Family
The DVCAM line includes the ES-7 EditStation(TM) editing system, the new Triax camera control system, the DSR-PD1 hand-held camcorder, the DSR-200 shoulder-mount camcorder, DSR-130 DSP camera/recorder system comprised of the DSR-1 dockable recorder and the DXC-D30 DSP camera. The DVCAM VTRs include the DSR-1 recorder, the DSR-30 editor/feeder, the DSR-60 player, the new DSR-80 editing recorder and the DSR-85 high-speed editing recorder.
Pricing and Availability
The entire line of DVCAM components is now available and shipping. Complete information for each product is below.
Suggested
Model Number Product List Price
Cameras/
Camcorders
DXC-D30H DSP Camera Head $10,800
DSR-130 2-Piece Camcorder $19,400
DSR-200 1-Piece Camcorder $6,400
DSR-PD1 Mini Camcorder $2,975
VTRs
DSR-1 Dockable Recorder $7,400
DSR-30 Editor/Feeder $4,800
DSR-60 Player $6,300
DSR-80 Editing Recorder $9,895
DSR-85 High-Speed Editing Recorder $18,000
Editing System
ES-7 Stand-Alone Editing System Starting at
$27,500
Editor's Note: More information about Sony products can be found on the World Wide Web at sony.com, or readers may call 1-800-686-SONY. Additional press information is available at sony.com.
The Business and Professional Group of Sony Electronics is a leading U.S. supplier of video and audio equipment for the broadcast, production, business, industrial, government, medical, and education markets. Sony offers a wide array of products and systems for image capture, production, and display. Sony also provides specialized equipment and systems for data recording, duplication, electronic photography/publishing, video conferencing, high definition video, interactive and security applications. In fiscal 1996, Sony Electronics had record sales of more than $9.6 billion.
CONTACT: Sony Electronics Inc.
Brian Levine, 408-955-5121
brian_levine@mail.sel.sony.com
or
Technology Solutions, Inc.
Gregory Wind, 212-320-2221
gwind@tsipr.com
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