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To: Meathead who wrote (27154)	1/8/1998 8:07:00 PM
From: Mohan Marette	Respond to of 176387

Meathead: Thanks for the link. John's opinion about 'brand equity' makes very interesting reading. We all know Intel has the lead at the moment and I believe they will continue to enjoy brand recognition for some time to come,untill such time some 'box makers' like DELL,CPQ,or HP usurp this position from Intel. But I can't see it happening any time soon, beacuse we have a unique business here where what is 'inside' seems more important than, who put the name on the box outside. Here is a thought, how about the possibility of 'Sanders indside' or 'NSM aka Cyrix inside' logo apprearing on PCs, naah not gonna happen. On a lighter note how is this for a silly and sophomoric post which has no redeeming value whatsoever except to humiliate a smart-ass guy from Singapore. exchange2000.com