SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Technology Stocks : Apple Inc. -- Ignore unavailable to you. Want to Upgrade?


To: big john who wrote (7669)1/14/1998 5:44:00 PM
From: balu vishwanath  Read Replies (1) | Respond to of 213173
 
any ideas on after-hours quotes?



To: big john who wrote (7669)1/14/1998 5:59:00 PM
From: Matt Webster  Read Replies (1) | Respond to of 213173
 
Fancy Technology is Not the Problem or the Solution...

People keep talking about how Apple should respond to the sub-$1000 question, soon to be the sub-$500 question. The answer is NOT to use the high speed memory bus of the SGI Octane. There is no longer any interest in CPU performance! The bottleneck is the modem/network.

The above poster is correct that volume is the answer. That is the only way the PPC alliance can make any money selling CPU's in the long run. IBM/Motorola/Apple should think about freezing development at the 604e or G3 or whatever level and concentrate on driving the cost of the CPU down via die shrinkage, yield improvement, volume, outsourcing, etc. This is what is happening in the ultracompetitive DRAM market and is the only way IBM/Mot will compete with Intel on price.

The rest of the problem lies in creating demand for Apple's specialty -- usability. In a previous post, I mentioned how Apple could do this via a thin-client approach, which would add value by doing things like make software available cheaply via leasing, create a new market for Apple server farms, add revenue from partnership with RBOC's and ISP's, push into the mainstream new capabilities like seamless home page authoring, etc. Usability combined with low cost is the key to the new Apple.

The good news is that Apple could execute such a strategy and has a comparative advantage due to the MacOS - Rhapsody heritage. (It does not have a comparative advantage in manufacturing.) The bad news is that people both inside and outside of Apple are looking in the wrong places for a solution.

Tomorrow, I expect a 3 point swing in the price of Apple. If you are holding puts, this will be an opportunity to unload them and buy them back at a lower price. If you have sold calls against stock, this is the chance to cover them. Use tomorrow to adjust your risk position, so that you preserve the upside to 25 and guard against downside to 13. It is easily enough done.

Good luck everyone,
Matt



To: big john who wrote (7669)1/14/1998 11:45:00 PM
From: X-Ray Man  Read Replies (1) | Respond to of 213173
 
Big John, you are more than a little off. I know about the
embedded and telecomm markets from MOT and IBM, we use them.
They use the same fab tech, different die. This is a critical
point, and a major part of the strategy for PPC. Read the
whitepapers and technotes before dissing.

You are off about Intel. They have made it clear that there
will be coexistence of Merced with Pentium for a period of time.
That will hurt.

AAPL will surprise in the sub $1000 market, but they will remain
a niche. The sub $1000 market will be the demise of a number of
the Wintel manufacturers (the weaker ones). Just watch.

Didn't say SGI doesn't have technology. But we all know, that
doesn't mean success. For example, AAPL.

Finally, you are wrong about the license. Did you follow this
stuff at all? MSFT doesn't get Rhapsody, or all AAPL technology.
The cross-license agreement is more specific than that, albeit
not public.

So, basically, I am right and you are wrong. I feel good,
oooh I knew that I would ;-)