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Pastimes : What Ever Happened To That Company? -- Ignore unavailable to you. Want to Upgrade?

To: richardred who wrote (280)	8/21/2018 12:31:41 PM
From: richardred	Respond to of 306

Utica Club-Because we put more love into it. Utica Club UC for me.png Utica Club is a 5.0% abv pale lager and has 137 calories per 12 US fl oz (355 mL) serving (1,620 kJ/L); introduced in 1933 at the West End Brewing Company (today the Matt Brewing Company). It was the first beer officially sold after Prohibition.[6] It is a minor brand in comparison to the brewery's primary line of Saranac beers. Some affectionately refer to Utica Club as "Uncle Charlie", and to Utica Club Light as "Uncle Charlie Lewis". "Schultz and Dooley" Utica Club's most famous campaign icons were a pair of talking beer steins, "Schultz and Dooley", who appeared in several popular television commercials that ran from 1959 to 1964. DDB (Doyle Dane Bernbach) copywriter David Reider created the characters and comedian Jonathan Winters supplied the voices of Schultz, Dooley, and the other beer steins that appeared in the commercials. The original Schultz and Dooley steins in the commercials were actually made of wood by famous puppeteer Bill Baird. Many Utica Club commercials depicted two characters ending the argument abruptly on ordering a Utica Club beer, leading to the jingle "It's tough to argue over an Utica Club, 'cause they put too much love into it!" The original character steins were Shultz, a German with a mustache and a bright chrome pickelhaube, and Dooley, an Irishman, with red hair and a shamrock. The original steins have special markings below the handles and on the bottom to identify them from others.[23] These original steins can go for as much as $1200.00 in today's market.[24] The F.X. Matt Brewery released over fifty different characters since the 1990s to 2012. Now they make different characters for a different range of people to enjoy.[23] Utica Club sales have seen a 9% sales increase from 2004 to 2005. USA Today reported in 2005 that sales increases of beers such as Utica Club and Pabst Blue Ribbon are part of a retro beer trend among younger drinkers.[25] en.wikipedia.org