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To: Investor A who wrote (23148)	1/19/1998 9:52:00 PM
From: burn2learn	Read Replies (1) \| Respond to of 33344

fuchi, just saw this article and thought of you. heres a sample In September, Intel announced its "Optimized Content" program, calling it a way to showcase the benefits of the Pentium II processor. Under the cooperative advertising campaign, Intel will pay greater subsidies to PC makers that run processor-intensive ads on the Web. To get a 75 percent subsidy on an ad buy, rather than the usual 50 percent, PC makers must have their ads certified by Intel as suitably CPU-hungry. What's more, Web-site publishers displaying the ads are being asked to post a message that reads, "Content on this page benefits from the performance of the Intel Pentium II processor." Some major Web sites, including CNN and Ziff-Davis, are reportedly going along with the Optimized Content plan. CNN's site, for example, features a VRML display called the 3-D Globe, which is supposed to show you areas of political or military unrest around the world. The page includes a disclaimer that says, "The globe will work best with a Pentium II processor." pcworld.com mike