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Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?


To: Teddy who wrote (44015)1/19/1998 8:54:00 PM
From: Rocky Reid  Read Replies (1) | Respond to of 58324
 
Re: SuperBowl Ads

>> i wasn't too impressed with Iomega's last ads with the big plane. Hopefully they will do better this time.<<

I didn't think the Iomega TV ad I saw (the big plane thing) were bad. But they didn't exactly hit a home run either. They were very safe. Syquest's radio ads IMO were very good. I still remember the situations the announcer described, and the solution catch phrase "3 Gigs for $300 bucks" very well. And it's been awhile since I've heard the ad. It's too bad SyQuest doesn't have the resources to push their stuff on TV. If SyQuest did TV ads as well as they did radio, they could really clean Iomega's clock.

BTW, does anyone know who is Iomega's ad firm?



To: Teddy who wrote (44015)1/19/1998 8:57:00 PM
From: Zakrosian  Respond to of 58324
 
i think Gillette is introducing a new razor in a Superbowl ad this year. You gotta be kidding me. What could possibly be new about razors (although having worn a beard for the past 25 years I may not be the best person to ask that question)? I never saw the last ad; I just hope that viewers come away with the word Iomega firmly imprinted on their consciousness. Unfortunately, I don't remember the Fred Astaire ad from last year, nor do I remember who lost the Superbowl.