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Strategies & Market Trends : Dino's Bar & Grill -- Ignore unavailable to you. Want to Upgrade?

To: Goose94 who wrote (56564)	3/28/2019 8:21:45 AM
From: Goose94	Read Replies (1) \| Respond to of 202211

ePlay Digital (EPY-Cse) To Offer Twitch and Mobcrush Live Streaming from Big Shot Basketball Mar 28, '19 - NR ePlay Digital today announced a new technology integration with Twitch and Mobcrush for its upcoming release of Big Shot Basketball. The new 3D augmented reality (“AR”) solution offers live streaming of video and audio from the front and rear-facing cameras on smartphones in order for Big Shot gamers to show and tell their friends, fans, and followers about their game experience. Gamers stream their journey with optional picture-in-picture (PIP) mode to find NBA players in the real-world while explaining their strategy and Big Shot Roster picks for various daily challenges as players compete to win mini-games and NBA points challenges. bigshot.jpg ePlay will use its new live streaming and PIP technology platform and partnerships to turn players into viewers. Esports grows in popularity and revenues as gamers become streamers. Advertisers in Big Shot know that when 100,000 people play the game, 100,000 people will see their ads and product placement. With this new feature, when 100,000 gamers stream their Big Shot experience to 10 of their friends each a resulting 1M people will be exposed to the game and advertisers’ messages. This amplification is an important marketing and revenue source. “Our intention is to make it super easy for users to find, play, and stream Big Shot - we are turning players into streamers,” says Trevor Doerksen, CEO of ePlay Digital. “Every time a Big Shot player streams, whether it’s to 10 friends or 25 million fans and followers, Big Shot, NBA teams and players, ePlay, and brands messages are amplified creating brand new Esports revenues.” ePlay will continue to unveil its Esports technology, partnerships, and events as the company marches towards the official launch of Big Shot Basketball. ePlay recently announced a 3D AR advertising partnership to bring brands and physical / online retailers together with mobile gaming audiences through immersive content and gamification. This added Esports component, and others still to be announced, amplifies the impact of the game. Retailers and brands can implement ePlay’s AR AdKit with existing or new media to drive footfall traffic to retail locations, activate and measure out-of-home advertising inventory, and create interactive and immersive advertising. The advertising can be placed exclusively through ePlay and its AR AdKit partners to reach more than 10.2 billion impressions per month across thousands of mobile, desktop, and console games and apps including ePlay’s flagship game, Big Shot™ Basketball. With this announcement, Big Shot gamers will be able to stream live to reach a potential 15 million daily active users on Twitch. The largest revenue source in Esports is advertising and sponsorship which is measured on impressions and engagement. Live streaming from Big Shot to large audiences drives new revenue models for ePlay. eMarketer forecasted last year that digital ads will account for 50% of total eCommerce ad spending by 2020, at more than $357 billion. ePlay, through its technology platform and partnerships, is well-positioned to grow alongside the fastest growing digital platform in the world - mobile games. ePlay’s AR ADKit ads enable a consumer to match the experience of playing a video game with gamified and immersive advertising. Brands can now request sample AR ads and demographic targeting by contacting ePlay Digital at info@eplaydigital.com or by phone in: Los Angeles - (310) 684-3857 ext 27; Toronto - (647) 435-3591 ext 27; Calgary - (403) 775-9475 ext 2.