To: JAMES F. CLASPILL III who wrote (1889 ) 1/26/1998 11:12:00 AM From: JAMES F. CLASPILL III Read Replies (1) | Respond to of 2985
I thank all you sellers. You are making me a HAPPY camper!!!!!! Just love all the doom and gloom. Greed and Fear. Keep it up a little longer for me. BW1352 JAN 25,1998 21:22 PACIFIC 00:22 EASTERN ( BW)(NTN-COMMUNICATIONS)(NTN) NTN Survey Shows Budweiser Ads Are #1 with Super Bowl Fans! Business Editors CARLSBAD, Calif.--(BUSINESS WIRE)--Jan. 25, 1998--Budweiser should feel great about the $1.3 million they spent per ad in today's Super Bowl -- their spots featuring lizards versus frogs scored number one in a poll conducted by the NTN Network (AMEX:NTN) during the last two minutes of football's most watched game. NTN, the largest interactive broadcast network in the U.S., aired its instant survey of the top five Super Bowl ads via satellite to more than 100,000 NTN players in restaurants and bars across the country. Competition among the 58 Super Bowl advertisers for the top spot was tough. Because Budweiser's series of "Lizards/Frogs" ads were so similar, they were grouped together in the ad poll, ranking a significant first with 73% of the votes. The Doritos "Laundromat" ad came in second with 14% of the respondents. The next three, in order of popularity, were FedEx "Color Bar," Hilfiger "Kramer," and Lipton "Claymation Yankee." The NTN Network reaches an audited 15 million participants each month who use NTN's wireless keypad device, a Playmaker(R), to input answers to multi-player sports games, trivia competitions and various polls displayed on television monitors at hospitality locations. Over 100,000 adults were participants/viewers in NTN's QB1(R) interactive football strategy game while watching Super Bowl XXXII. A sampling of nearly 1,000 players was included in NTN's Super Bowl ad poll. Based on an independent research audit of NTN's participant demographics, 78% of the respondents are between the ages of 21-39, 82% are employed full time, 38% are college graduates and the average household income is $51,290. NTN Communications, Inc., doing business as the NTN Network, is a leading producer and programmer of two-way (interactive) television, online and Internet entertainment. Based in Carlsbad, California, the company broadcasts to a variety of delivery platforms 24 hours a day. More information is available on the NTN website at www.ntn.com . --30--tb/sf* ksh/sf CONTACT: NTN Communications Judy Piercey, 760/930-3099 KEYWORD: CALIFORNIA INDUSTRY KEYWORD: ENTERTAINMENT INTERACTIVE/MULTIMEDIA/INTERNET TELECOMMUNICATIONS