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Microcap & Penny Stocks : Zulu-tek, Inc. (ZULU) -- Ignore unavailable to you. Want to Upgrade?

To: FTJoe who wrote (374)	1/27/1998 6:19:00 PM
From: TokyoMex	Read Replies (2) \| Respond to of 18444

by Frank Barnako, CBS Marketwatch Can NETZ do 300 mill in 5 years as they claim ? when Yahoo can only do 53 million ? Internet ad spending more than doubles Internet advertisers spent almost $600 million last year, up from $236 million in 1996, according to a report released today by industry researcher Cowles /Simba. Because of their huge audiences, big search engine sites remained the most popular buys. For the second year in a row, Yahoo led the pack with revenues of $53.2 million, up 180 percent. Second place Excite narrowed Yahoo's lead, posting revenues of $40.2 million, up 172 percent from 1996. ''The Web is demonstrating great potential, but there are still a number of factors that cast a shadow over the actual health of the market a handful of sites continue to dominate the market and those same sites are dependent on a handful of the same advertisers month-to-month." Matt Kinsman, the analyst who compiled the figures, said. Survey shows Internet churn One in five American adults now uses the Internet, a 30 percent increase from last year. But almost 16 million others tried the Internet and gave up, according to a survey by research firm Cyber Dialogue. The survey also found that almost 24 million potential new users expressed interest in trying the Internet. "The number of adults online continued to grow dramatically in the second half of the year. However, the prospects for future growth become more complicated when you consider non-user interest and user churn,'' Cyber Dialogue vice president Thomas E. Miller said. The survey also found that 85 percent of Internet users surf the web and 75 percent regularly use email.