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Gold/Mining/Energy : Keystone Energy Services - KESE on BB Nasdaq -- Ignore unavailable to you. Want to Upgrade?

To: Art Baer who wrote (163)	1/31/1998 2:00:00 PM
From: Art Baer	Respond to of 307

KEYSTONE RESPONDS TO INVESTORS WORRIES I called investor relations a couple days ago. I gave her my thoghts on the company. She was a very nice lady and just had taken over the position. I told her how the company was misleading investors and how they were misleading consumers setting themselves up for a law suit. She said she was going to call the lawyers right away and check on this information. I have not heard back from her but since that time Keystone has taken their web page off the internet and is redoing it. I will give anyone 100-1 odds that it will not include as big of profit margins, it will not say fortune 500 companies buy for up to 56% less and it will not say they can lower bills 10-25%. They now claim this is only the generation portion of the bill. This might be true but is probally not. This is actually most likely misleading as well. For all small commercial and residential customers they wil automatically save 10% off of their '97 rates. So, by KESE offering a reduction of 10-25% they might actually not even be beating the utilities prices. What does this mean for consumers? Well, the generation portion represents only 25-30% of a bill. Lets use 25% for simplicity. Of a $1000 bill the generation portion is $250. If the reduce this by 20% they will give the consumer a $50 discount.. When comparing this to the entire bill this is actually only 5%. It will be very difficult to get consumers to take the risk and switch providers for such a small discount (If any). No comments from anyone yet...... Art