To: MMW who wrote (1141 ) 2/9/1998 2:27:00 PM From: Maverick Respond to of 1629
Sale opp, Part II subscribers--more than twice the number of DSL users. Backed by Tele-Communications, Comcast, and Cox Communications, @Home is offering blazing-fast connections for a mere $30 to $50 a month, in addition to cable-TV costs. That has helped it grab 50,000 subscribers, double what it had three months ago. Time Warner Inc.'s Road Runner Group and US West Media Group, which are merging, have snapped up 50,000 customers in 16 cities.PROMISES. But the race is far from over, and telephone companies are starting to get traction. On Jan. 26, the five Baby Bells banded with computer titans Microsoft, Intel, and Compaq Computer to set a DSL standard called ''DSL lite'' that will make it easier for consumers to use the new technology. Since then, US West's pledge to roll out DSL in its 14-state region has been a big endorsement of the technology. ''We're building the new telco,'' crows US West's CEO Sol Trujillo. Others are following suit: Ameritech Corp. will offer DSL in Chicago this spring. Bell Atlantic Corp., GTE, and BellSouth plan DSL offerings this year.[These telcos have been customers of ASND.for other equipments, PacBell has purchased several thousand DSP ports] Egging them all on is the computer industry--Microsoft Corp., in particular. Chairman William H. Gates III is throwing his considerable clout--and money--behind both camps in an effort to get more bandwidth to homes. He figures that faster access will make it possible to jazz up the Net with more TV-like graphics and video. That in turn could draw an even bigger audience, selling more personal computers loaded with Microsoft software. ''If we don't get it going, it could slow down the growth of the consumer market,'' says Gates. So Microsoft invested $1 billion in cable provider Comcast and backed the DSL standard. Gates also is a lead investor in Teledesic, a $9 billion satellite system that will provide ultrafast Net links by 2002. Still, Gates may not get all that he wants--at least not right away. The phone and cable companies have both promised more than they could deliver in the past. Remember interactive TV? Or the promise of 500 TV channels? The phone companies fumbled the rollout of the last speedy transmission technology, Integrated Services Digital Network (ISDN). More than five years after ISDN became available, there are only about 1 million users, thanks to bungled marketing and troublesome installation. ''We need to see whether any of this is substantive,'' says Brett Azuma, a Dataquest analyst. So far, the cable players look more capable of living up to the hype. Cable modems are typically faster than DSL, although speeds vary for both. While @Home can process 3 million bits per second, the top DSL speed in use is 1.5 million bits per second. ''It smokes,'' says Rande A. Leonard, a refining company executive in Phoenix, of his @Home service. Cable is usually cheaper, too. A top-flight @Home connection costs $50 a month, compared with $200 for the highest-speed DSL hookup. Slower DSL, however, can be had for $40 a month, and it can serve as a second phone line.