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Strategies & Market Trends : Asia Forum -- Ignore unavailable to you. Want to Upgrade?


To: Worswick who wrote (2049)2/11/1998 5:36:00 PM
From: Thomas Haegin  Read Replies (1) | Respond to of 9980
 
Worswick, sensible intro to the newspiece on Korean famine. -m

I did not want to give the impression that I think all Americans are united in the "mission" to conquer the world with Coke and Big Mac's. Really our style over here is probably not that different. Maybe it's just that American products happen to be more visible and more "iconized" internationally so to say. I'm sure Nestl‚ is pushing just as hard to sell Swiss Chocolate in Thailand as MO is selling Marlboro's.

Please take my apologies if I gave the impression of an just-blame-it-on-America type of thinking.

Thomas