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To: Maurice Winn who wrote (29910)10/27/2023 10:42:39 PM
From: Geoff Goodfellow  Read Replies (3) | Respond to of 29986
 
MQ,

it's called Forward Pricing

recalling the era of en.wikipedia.org and the first laptop, the GRiD Compass



costing US$8,000–$10,000 when it was introduced in the early '80s (that cost ~3K to make) greatly limited its adoption

if only GRiD had embraced a Forward Pricing model -- such as SpaceX has so successfully done with Starlink Dishy -- we never would have had mono tasking command line MS-DOS but instead a GUI GRiD-OS operating system with multi-tasking, dynamic memory management and a networked file system that ran on a LAN as well as over 1200 baud modems, viz.:
...the marketing and sales team got the pricing wrong. Instead of forward pricing the GRiD Compass to create elasticity of demand and a larger market, they used bottom up pricing based on the typical 3 X the bill of materials. The $8,150 per unit price was very expensive (especially in 1982) and put the unit out of reach of many business professionals. Evidently the company did not have the "deep pockets" to lose money initially and make it up on volumes, which would stimulate the future market for the GRiD Compass...
==> sigcis.org

so bravo and hats off to SpaceX for their Forward Pricing the Dishy

perhaps -- if IRIDF & GSTRF (and GRiD) -- had employed Forward Pricing they might/would have been more "successful"/widely adopted

geoff



To: Maurice Winn who wrote (29910)10/29/2023 10:51:43 PM
From: pcstel  Respond to of 29986
 
"iterating"

In this context, it means that they rapidly improve the design, production, and materials used to build a product. The main goals of this is the Improve reliability, decrease size/weight/ improve performance, decrease production/distribution costs

You start with a device that cost $3,000 to build, provides data at 40Mbs is 30 inches big and weighs 25lbs.

By constant development over the production cycle via you created a device that costs $200 to build, provides data at 100Mbs, is 9 nches big, and weighs 4 pounds.

You do this through "rapid iteration"

It's also know as "throwing dung at a wall and observing what sticks".

Lot's of testing, experimenting without a lot of oversight. Thinking outside the box.