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Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?

To: Michael Coley who wrote (48173)	2/18/1998 6:24:00 PM
From: Ken Pomaranski	Read Replies (4) \| Respond to of 58324

Simple: I would like to see Iomega much, much less dependant on the ZIP drive. A 2 billion dollar, 1 product company, that is NOT a monopoly, just can't last. The situation is unstable. ZIP is now 2 1/2 years old, still not in low end PCs, still no lock on the floppy replacement. AND I think that when (if) CLIK! comes out it will cannibalize ZIP sales and burn the company. Iomega is basically chucking the low end market. Remember the last CC. They said that they will advertise RATHER THAN COST REDUCE THE PRODUCT. This tells me that they hit a wall. I think the low end could VERY, VERY easily go to Sony, since the drive is two functions in one. I know that they'll dump the product at a low price if they have to. That's all it will take! I would like revenues (and gross profit) due to ZIP to be less than 50% of the company. kp