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<B.A.T.: Tiny company, big controversy
Firm shines light on loosely-regulated world After a spin on the California Speedway one day in mid-January, Joseph LaStella stepped out of his Geo Metro boasting that he had developed a revolutionary diesel engine capable of getting 100 miles from a gallon of fuel. LaStella, 58, the president of tiny B.A.T. International, seemingly closed in on his goal last week. In his purple Geo - waxed to a high luster by a pair of investors - LaStella achieved 95 miles to the gallon in a low-speed demonstration. However, his public barnstorming - on the race track and in Internet chat rooms - appears also to have helped spark a short-lived trading mania in the company's over-the-counter stock and an investigation by the Securities and Exchange Commission (SEC). B.A.T.'s share price briefly hit $3 1/4 on Feb. 5 - a 4,000% gain for 1998 - on trading that topped 24 million shares. Since then, the stock has tumbled, closing Wednesday at 72 cents. The SEC is now investigating B.A.T.'s technology claims, its business ties and LaStella's use of Internet chat rooms and press releases, all of which appear to have contributed to the trading frenzy. Neither B.A.T. nor LaStella are accused of wrongdoing in the SEC subpoena served on B.A.T. offices Feb. 11. This week, LaStella promised to stop participating in Internet talks among investors, saying B.A.T. was victimized by "impersonators" making wild claims on his behalf. In such chat rooms, participants often can identify themselves under any name they choose.
Detroit automakers - each with fuel-efficient vehicles - liken LaStella's demonstrations on the racetrack to a stunt designed to draw extraordinary attention to an ordinary achievement. LaStella, distressed that attention seems to have seized on B.A.T.'s stock rather than its technology, says he believes the shares were manipulated by professional traders. Under LaStella's theory, brokerages that make a market in the company's stock pocketed large profits at the expense of small individual investors. B.A.T. market maker Byron Barkley of the Wilson-Davis brokerage in Salt Lake City says he has "no clue" to the origin of the recent activity in the company's shares. The SEC investigation shines a spotlight on the loosely regulated world of more than 3,000 small companies traded on Nasdaq's "bulletin board" over-the-counter market. Unlike companies traded through Nasdaq's National Market, those smaller companies have not been required to file audited financial statements with the government, though changes under a Nasdaq rule scheduled to take effect Monday. And company principals appear prone, in press releases and Internet communications, to promise investors spectacular gains against the unspoken backdrop of potentially staggering losses. "A lot of these . . . companies are being used as vehicles for market manipulation," says California securities regulator Bill McDonald. The SEC inquiry also draws a bead on tiny B.A.T.'s claims, which have varied over the years, reflecting LaStella's experiments with electric cars, ultralight gliders and battery-powered bicycles. LaStella long has operated on the margin, merging his Utah-based Battery Automated Transportation into a publicly traded shell in 1992, thus causing some confusion in investors' minds between his company, B.A.T. International, and British conglomerate B.A.T. Industries Plc. And B.A.T.'s business alliances often evoke familiar corporate names when the ties are nominal or nonexistent. For instance, on Feb. 2 the company announced a joint carmaking venture with Skoda Elcar of the Czech Republic, which is unrelated to Czech carmaker Skoda Auto. Earlier, B.A.T. abortively pursued a venture with Dunlop India, which is unrelated to the U.S. tiremaker. Chris Martin, former president of the B.A.T. Electrobike subsidiary, says the company changed direction so often that "I didn't think anything would come to fruition." Martin, who was paid with a combination of cash and stock, says when he quit in mid-1997 he didn't pick up the stock certificates owed to him, believing they were worthless. At its peak, Wall Street valued B.A.T.'s stock at $224.3 million. A man on a mission At the entrance to B.A.T.'s headquarters next to Burbank Airport, LaStella points proudly to a glass-encased red couch said to have belonged to automaker Henry Ford. LaStella set out from New York in search of his fortune 20 years ago, with a gold-mining process he says was used by another of his heroes, Howard Hughes. He speaks now like a man on a mission. He has a deal with the Defense Department to build hybrid electric vehicles in Hawaii, he says. He hopes to build such lightweight, fuel-efficient cars in Asia and Europe. And he is preparing to build an advanced-technology battery plant in India. Each of the claims is loosely verifiable, though none has generated much revenue. Indeed, the Defense Department "contract," was a $65,000 grant B.A.T. must match. Other deals seem to fade away. Acme Electric Chief Executive Robert McKenna, who negotiated the sale of his company's aerospace division to B.A.T. - a deal that fell through when LaStella couldn't raise the necessary funds - says, "I never want to see the guy again. He is very good at grabbing headlines. I haven't seen him follow through with anything he says he's going to do. He takes information and stretches it." A tangle of subsidiaries B.A.T. survives on the sale of company stock to individuals, several of whom volunteer their services to the company. The private-issue stock, which originally could not be resold for one to two years and now is restricted only for a few months, is discounted up to 66% off the public trading price, LaStella says. As of Dec. 31, 1996, the last year for which B.A.T. published a financial statement, the company reported a cumulative loss of $2.8 million. Its only revenue was from stock sales. It had just $5 in cash on its balance sheet. And its auditor, Stonefield Josephson, raised "significant doubt as to the company's ability to continue as a going concern." According to the financial statement, B.A.T. apparently "ceased" operations in early 1995, succeeded by an entity called B.A.T. California, which subsequently spun off its assets to seven subsidiaries for stock. In an interview, LaStella said B.A.T. California was disbanded last year and the subsidiaries again are under the public umbrella of B.A.T. International. However, Utah officials dissolved B.A.T. International's charter in October after the company failed to to file an annual financial statement. Whatever B.A.T.'s provenance, company materials show that shareholders own a minority interest - 43% - in the "pulse charge" engine technology LaStella demonstrated last week, and which he has described as "a billion-dollar product." It is not clear who owns the balance. Indeed, shareholders' primary claim to the "super car" technology lies in marketing it through another subsidiary, wholly owned by B.A.T. LaStella himself owns 8 million shares, or about 11.6%, of the parent company's stock. Utah securities regulators say they found a large quantity of LaStella's B.A.T. stock certificates when serving a search warrant on the Salt Lake City offices of David Jay Orr last July in a fraud investigation. LaStella says he hired Orr to set up an estate trust for his family. "I've got stock in my children's trusts. And I have a right to do that," he says. Utah officials returned the stock certificates to LaStella. Orr declined to comment for this story. He was ordered last week to stand trial on securities fraud charges unrelated to B.A.T. 'I don't do any tricks' LaStella, professing a lack of interest in the details of corporate governance and undeterred by his past business setbacks, opens the hood of his Geo Metro to reveal the engine he says is capable of getting 100 miles to the gallon. "I've been fighting with Detroit for five or six years now, all right?" he says. "Their goal is a 2,000-pound car. I've got a 2,000-pound car. They use diesel fuel. I use diesel fuel. They got low-roll-resistant tires. I got street tires. They're performing all the tricks. I don't do any tricks," he says. Among LaStella's supporters is Keith Harper, a test driver for General Motors. "There aren't any hidden fuel cells, extra (fuel) lines, anything like that," Harper says. "There's no trick in testing," agrees James Heffel, senior engineer at the Advanced Vehicle Engineering Lab of the University of California, Riverside. Heffel certified last week's test results. "This is not the proverbial black box. Everybody knows who we are," LaStella says: "I'm going to sign contracts, and (then) I'm off and running." By Elliot Blair Smith and Julie Schmit, USA TODAY> |