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To: Zen Dollar Round who wrote (213001)	8/27/2024 2:11:55 PM
From: Art Bechhoefer	1 Recommendation Recommended By Doren Read Replies (1) \| Respond to of 213177

Excessive greed is usually the culprit that brings down a company. It's always best to retain what Warren Buffett calls "controlled greed" and leave it at that. As an example, there came a time which Mobil Oil, created initially as Standard Oil Company of New York (the old Socony Mobil company) wanted to expand its brand of oils and gasoline into the Arab world. The Mobil trademark was a flying horse, carefully doctored to hide private parts. Mobil executives in Saudi Arabia notified the home office that in this part of the world a male horse was a symbol of strength. They requested altering the trademark to show the male horse's private parts. The answer came back shortly: "Permission granted, but do not exaggerate." p.s That's a true story. Art

To: Zen Dollar Round who wrote (213001)	8/29/2024 11:37:23 PM
From: Doren	3 Recommendations Recommended By NAG1 OldAIMGuy Zen Dollar Round Respond to of 213177

IBM, ATT, Softie they're still around... "they just smell funny" (Zappa describing Jazz) IBM remember "No one gets fired buying IBM computers." Who knows maybe Apple hasn't hit peak yet... I realized stocks & in particular tech, although very profitable, are also risky and hard to pick for non-insiders, long ago. A good example is the AI chip business. Reading about Broadcom's chips today that tie hundreds of boxes together today recommended by a pundit as an alternative to Nvidia... who knows if they really have a solid lead? Even people deep in the industry don't know. Luckily did well with other assets I felt were less risky.