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Strategies & Market Trends : The Rational Analyst -- Ignore unavailable to you. Want to Upgrade?

To: ftth who wrote (373)	2/25/1998 10:41:00 PM
From: HeyRainier	Respond to of 1720

[ Measure of Sales Effectiveness ] "Also, Rainier: if you have some measures (quantitative or qualitative) for selling/marketing/advertising effectiveness that you use, please post them. That's definitely an area I'd like to learn more about ways to measure it." Dave, I am looking into the situation. Currently, you have outgunned me with your approach to the quantitative side of the analysis. I will post what I find on the matter. Regards, Rainier

To: ftth who wrote (373)	2/25/1998 11:05:00 PM
From: ftth	Read Replies (1) \| Respond to of 1720

[COGIF] I just looked at the 30-minute intra-day of COGIF, and I'm not liking what I see. It looked pretty toppy in the last few hours of trading today, with a strong exhaustion-like thrust to the intraday top (using the 30 minute chart), followed by a relatively strong selloff into the close. If demand comes in at the open (i.e. gap up), and we are up after the first hour, we're probably O.K. But if supply dominates at the open, the pattern will probably fail here and retrace to the flag. All depends on how many institutional (big) buyers view the pullback at the close as an opportunity to hop aboard what they thought had gotten away. There were lots of big blocks this morning, so these folks will hopefully add to their positions at roughly the same cost. Today's supply coming in toward the close was more likely from purchases in the first leg up. Another 250-300k volume day, and these should be shaken out. If we can hold above today's midpoint, and get that kind of volume, there's still hope for completion of the pattern. dh