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To: Falcon who wrote (36560)2/26/1998 9:57:00 PM
From: Marcel  Respond to of 61433
 
Smaller ISPs Face Mixed Future In Deregulated Europe
(02/26/98; 10:34 a.m. EST)
By Andrew Craig, TechWeb

AMSTERDAM -- Deregulation of the European
telecommunications market will lead to an explosion of
Internet use in Europe, but smaller ISPs will have to
specialize to survive, Internet market watchers said
Thursday.

The increasingly competitive market in Europe will increase
competition and drive down prices for Internet services -- but
this is more likely to suit the large players such as telecom
carriers and global ISPs, according to one telecom analyst
speaking on the second day of the Internet Service Provision
'98 conference here in Amsterdam Wednesday.

Internet growth correlates directly with the regulatory
environment, said Sarah Skinner, an analyst at Gartner
Group, a researcher based in Stamford, Conn. "This means
lower access costs in deregulated countries," she said at
the conference. For the European ISP market, this will lead
to consolidation, with big players getting bigger and smaller
players getting a niche or getting out, according to Skinner.

"The ISP market in Europe will consolidate as it grows.
Smaller ISPs will develop niche businesses or align with
the dominant players in the market," she said. Telecom
markets in most European countries were opened up to
competing telecom providers on Jan. 1, 1998.
the number of Internet users in Europe will double from
approximately 15 million users in 1997 to about 30 million
users by 2000, according to estimates by Gartner Group.
Worldwide, the total number of Internet users is expected to
exceed 140 million by 2000.

However, the result of this increased competition for some
smaller ISPs in Europe will be failure, said Edward
Forwood, director of technology at London-based research
company Durlacher. But offering niche services such as
Web hosting, e-commerce facilities, and providing video
and audio services could help smaller ISPs stay in
business, he said.

The other main option for smaller ISPs is to sell or merge
their companies, Forward said. "There are hundreds of
these transactions occurring already, but many of them are
small deals that don't make the headlines," he said. "There
are not many companies picking off local ISPs in any big
way yet."

The greatest asset most smaller ISPs control is the number
of subscribers they have, said Forwood, who added that it
was not necessarily the operating profits of smaller service
providers that make them attractive acquisition targets. A
small provider can be sold for between 70 pounds ($115)
and 100 pounds ($165) per subscriber, while a
medium-sized provider can command a price equivalent to
between 220 pounds ($362) to 270 pounds ($445) per
subscriber, according to Forwood.