To: raymond marcotte who wrote (6380 ) 2/27/1998 10:56:00 AM From: Robert Graham Read Replies (4) | Respond to of 42787
As a short term trader, I look at fundamentals in a different way compared to the time I was an intermediate term investor of 6 to 9 months. First, my goal is to see if the company is healthy enough where it likely will not report any disturbing news of a financial nature to the crowd during the short time I am involved with the stock. I find a glance at a S&P report can adequately supply me with this information. Also, if I see price strength that indicates to me higher prices are coming, I like to be able to attach this to fundamentally related events that have been reported in the press. I find that this makes for a more reliable pick. When I was a longer term investor, I would go into a much more thorough analysis of the company and its financials. When I looked at the financials, my time up front was spent on "what is wrong" instead of "what is right" about the company and its balance sheet. I then would look at what is working for the company and evidence of intelligent management. But then the evidence of good management is reflected in the financials of the company. The longer the term the holding will be for, the more I emphasize research on the key people that make up the management team. A company may encounter bad times due to market effects or simply the occasional bad decision, but if there is a good manager at the helm, that company will make out under most any situation. Matter of fact, I think for very long term investments that is equal to one or more market cycles (5 to 10 or more years), I think it is important to place much of the emphasis of the analysis on the management team of the company. In this sense, the history of balance sheets would be used more as a record like a "photo album" of the management team's past with the company and how well they manage the company through the good and bad times. Bob Graham