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Technology Stocks : Excite [XCIT], an exciting stock to own in 1999! -- Ignore unavailable to you. Want to Upgrade?

To: Keith J who wrote (1069)	3/2/1998 11:52:00 PM
From: emichael	Respond to of 3183

Infoseek inks e-commerce deals By Tim Clark Staff Writer, CNET NEWS.COM March 2, 1998, 6:20 p.m. PT Infoseek (SEEK) will announce two e-commerce deals tomorrow, one with Realtor.com and the other with Microsoft's Expedia travel site. The search site says the moves signal a more aggressive Internet commerce strategy. The company has been viewed as an e-commerce laggard behind rivals Yahoo and Excite. "Commerce has become a critical part of what people expect" from the "portal" mega-sites where many Internet users first log on to the Net, said Forrester Research analyst Kate Delhagen. "Infoseek has definitely been late to the party." The deal with heavy-hitter Realtor.com is a straight advertising deal and does not involve revenue sharing, according to Infoseek chief executive Harry Motro. The contract with Expedia, another Web powerhouse, does include revenue sharing, however. Motro declined to say how much revenue the two deals generate, except to call them "seven-figure deals." The Expedia partnership is slated for one year, while the Realtor.com deal is set for two years. Realtor.com offers information about more than 1 million new and resale homes as well as various consumer-oriented tools for making decisions about buying a home. It is a service of NetSelect, which calls its site the busiest real estate site on the Internet. Realtor.com's "Find a Home," "Find a Realtor," and "Mover's Toolkit" will be available directly on Infoseek's real estate channel. Infoseek has largely shunned deals for longer than 12 months, but Motro said the two-year term for Realtor.com was designed to snare a premium partner. The Expedia deal is one of several between Infoseek and Microsoft, joining Microsoft Investor, Money Insider, CarPoint, and MSNBC among the ad and revenue-sharing contracts between the two companies. Online travel is a booming area in e-commerce, with Jupiter Communications estimating that it makes up half of the spending now on the Internet. Infoseek has what Motro calls "adver-commerce" or major sponsorship deals with Auto-By-Tel, Borders Online for books, CMP Media for its computer channel, and UPS. related news stories

To: Keith J who wrote (1069)	3/4/1998 11:14:00 AM
From: Keith J	Respond to of 3183

Below is Keith Benjamin of Robertson Stephens, commenting on the recent Technology Conference: <<Excite's CEO George Bell inspired the audience with his perspective on how advertisers and direct marketers are connecting with Web consumers. His go- big-or-go-home strategy seems to be showing payback, as Excite closes the gap with Yahoo! in revenue, if not stock valuation terms. Excite has been beefing up its channel content through multiple content deals, attracting more people to stay longer. It has been aggressive in the acquisition of audience and technology. Its recent MatchLogic acquisition should help Excite unleash the direct marketing potential of the Internet. We believe Excite is using media and marketing effort to nail down profits. We would continue to be aggressive buyers of the stock.>> KJ