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Technology Stocks : WAVX Anyone? -- Ignore unavailable to you. Want to Upgrade?


To: 24601 who wrote (1265)3/4/1998 9:08:00 AM
From: andrew peterson  Read Replies (1) | Respond to of 11417
 
Wave Systems Corp. Enhances Consumer-Publisher Relationship With
Upgraded Great Stuff Network Technology
"Self-Merchandising Objects" Create "Post-Anywhere" Portable Files and Bring Next Generation Electronic Merchandising to ESD

LEE, Mass.--(BUSINESS WIRE)--March 4, 1998-- Wave Systems Corp. (OTC BB: WAVX; wave.com today announced major new technology enhancements to its Great Stuff Network(SM) Download Superstore(SM) (http://www.great-stuff.com) that will allow content providers to sell digital products directly to consumers' desktops and better control the shopping experience.

In a separate press release, Wave announced the milestone achievement of 500 titles on Great Stuff, including a redesigned interface that will enable consumers to locate titles more easily.

The key technology announced is Wave's Self-Merchandising Object (SMO) secure wrapper. A SMO is a portable, purchasable object that can be posted anywhere on the Web. The SMO's ''post-anywhere'' capability delivers a consistent merchandising experience wherever it's accessed by consumers. An ad banner could reference a SMO, for example, allowing a publisher to set up a ''mini'' virtual storefront wherever ad space is purchased.

Electronic content can be transformed into a SMO in order to be sold on the Great Stuff Network or elsewhere on the Web. SMOs allow publishers to deliver comprehensive merchandising information directly to electronic shoppers, including not only the standard point-of-purchase information usually found on a physical package, but also information unique to the customer after the purchase. For example, a SMO can be instructed to e-mail a product serial number or User ID/password pair to purchasers along with a digital receipt following a purchase. In turn, the SMOs can be directed to automatically register consumers with publishers, instantly verifying eligibility for technical support.

''Wave is committed to providing publishers with the best tools and technology to merchandise and brand their content,'' said Steven Sprague, president of Wave. ''We've had a very positive reaction to this technology from our content partners. They are pleased with the ways Wave is facilitating more direct relationships with their customers.''

''The Great Stuff technology upgrades introduce the 'next generation' of tools that will establish an interactive relationship between the consumer and content provider,'' Sprague added. ''They provide the foundation for the publisher to merchandise digital content directly to the consumer, and enable any digital content to be placed anywhere on the Web in a purchasable format.''

Additionally, Wave announced a Great Stuff interface redesign (http://great-stuff.com) that includes a simplified category/sub-category scheme that will enable consumers to quickly search for and locate desired content.



To: 24601 who wrote (1265)3/4/1998 9:11:00 AM
From: andrew peterson  Respond to of 11417
 
Wave Systems Corp. to Offer Psygnosis Titles Via Internet, CD-ROM and Data Broadcast Distribution Channels

LEE, Mass. and FOSTER CITY, Calif.--(BUSINESS WIRE)--March 4, 1998--Psygnosis Planning Long-Term Distribution Strategy with Wave Wave Systems Corp. (OTC BB: WAVX; wave.com and Psygnosis (http://www.psygnosis.com), a worldwide leader in the development and publishing of entertainment software and a subsidiary of Sony, announced today that they have signed an agreement to distribute Psygnosis games directly to consumers' computers using Wave's proprietary electronic commerce technology.

Psygnosis' first game offering - Lemmings(TM) - is now available for purchase on the Internet through the Great Stuff Network(SM), Wave's Internet download superstore. The Great Stuff Network (http://www.great-stuff.com) offers WaveEnabled content by subject category, including Games, Books, Arts & Entertainment, Business, Web Tools and Graphics & Multimedia.

Psygnosis will also sell games through Wave's CD-ROM bundling program and DataTrain(SM), Wave's data broadcast service. The bundling program and DataTrain are expected to launch in 1998. In December 1997, Wave announced an agreement with IBM to ''find ways to inexpensively incorporate Wave Systems' WaveMeter chip into PC products (and) to support each other in achieving industry-wide adoption of the WaveMeter technology by systems manufacturers.'' (See Wave's corporate web site for full text of the announcement.)

Wave's proprietary metering technology, the WaveMeter(R), will allow Psygnosis to sell games to consumers on a pay-per-use or rent-to-own basis via the CD bundling and DataTrain distribution channels.

''Psygnosis views Wave's Internet commerce service as an opportunity to offer gamers unparalleled convenient access to our entertainment software,'' said Ian Hetherington, managing director of Psygnosis Ltd. ''We're also looking forward to participating in Wave's CD bundling program and DataTrain because the WaveMeter will immediately liberate Psygnosis from traditional off-the-shelf pricing models and enable us to provide consumers with try-before-you-buy and pay-per-use access to our games. We view Wave's relationship with IBM as an important first step in this process.''

''Psygnosis is representative of the kind of high quality content that is becoming a hallmark of the Great Stuff Network,'' said Steven Sprague, president of Wave. ''The addition of Psygnosis to our roster of top content providers is an important milestone as Wave continues to define its niche in the e-commerce marketplace.''

Content providers and users alike are expected to benefit from rental, purchase, pay-per-use and rent-to-own payment models. Noting that the majority of all video game console titles are rented first, and that a significant percentage of CD-ROM purchases are returned -- often for reasons of consumer dissatisfaction -- Sprague said the rent-to-own model will be a boon to consumers. ''A $200 annual budget for games will buy a typical user four to five A-level titles,'' he said. ''That same budget will let the same user try ten or fifteen A-level games, then buy the three to four they like best.''



To: 24601 who wrote (1265)3/4/1998 9:15:00 AM
From: andrew peterson  Read Replies (1) | Respond to of 11417
 
Those two seem the most important. Self-Merchandising Objects (god what an awkward phrase)sound like a good technological step forward for content-related internet commerce. And the the bundling announcement is interesting because it's tied to the hardware side and the IBM deal. Signs of things to come.

Don't know that these are stock movers, though.