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Biotech / Medical : HMSC- A simple breast cancer screening device -- Ignore unavailable to you. Want to Upgrade?


To: Dante Sinferno who wrote (84)3/6/1998 6:56:00 AM
From: FCC  Read Replies (1) | Respond to of 246
 
Robert,

I factor that may be overlooked at this time is just how many people actually saw the report on tv. The to segments were on during the time many WOMEN who would be potential users of BA are taking kids to school, going to work and so on. It was on the NYC local news last night. Once they hear and see the ads about the product they will respond whether the product works or not. We won't know that for some time. The news segments never mentioned HMSC by name, investors don't really know who makes it yet.
The stock was fairly resistent in the AM in a terrible market. This may have been a factor in it's drop. The unemployment #'s today may still not reflect what action the stock may take in near future. I think that when the stock drops it goes to singles again and waits for 1Q results.
Women are very emotional and rightfully so, over this issue let's be careful not to underestimate them. There are more women with 2 breasts out there than men with impotency problems (VIVUS)>

Regards,

FCC