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Technology Stocks : America On-Line: will it survive ...? -- Ignore unavailable to you. Want to Upgrade?

To: Bald Man from Mars who wrote (8559)	3/6/1998 1:31:00 PM
From: Keith J	Read Replies (2) \| Respond to of 13594

From CBS Marketplace: <MCI targets AOL price with with ad effort In its second Web-focused marketing effort in less than a week, MCI Communications (MCIC) today announced a national advertising campaign to support its $14.95 a month flat rate Internet service for its long distance customers. "Why pay more than you have to?," said David Trachtenberg, MCI executive director of brand marketing, referring to the recent price hike to $21.95 monthly by America Online. . Last Friday, in another Net marketing move, MCI began offering nine cents a minute long distance service to people who signed up on its Web site.> The thing I think people are missing is that AOL new subscriber growth may suffer because of the price hike, and not so much for people dropping the service. KJ