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Gold/Mining/Energy : Direct Focus Inc. (DFXI) -- Ignore unavailable to you. Want to Upgrade?


To: trilobyte who wrote (203)3/11/1998 12:24:00 AM
From: diddlysquatz  Read Replies (1) | Respond to of 768
 
I agree that it is still undervalued. I'm with you I see no reason to sell at this time.

cheers,

Paul



To: trilobyte who wrote (203)3/11/1998 12:33:00 AM
From: Clement  Read Replies (1) | Respond to of 768
 
Trilobyte,

> Still think this thing is way undervalued!

Ditto. I think based on its last quarter results, they should be worth at least between 20 to 30 forward p-e multiple. They're trading at a little under 12 now and that's if you only extrapolate the Q4 (0.19) numbers without growth. Didn't someone ask before about what seasons tend to be slower? And didn't Rice say that it wasn't faster in the winter? (Please correct me if I'm wrong).

I think BFX should be rewarded with a higher p-e multiple (than currently) -- after all they are a lot more secure since they have proven themselves. The p-e has been rising already.

Clement

PS anyone have any guesses as to what their new product will be? Or has it been decided yet?

PPS anyone happen to know what stage Bowflex is in their marketing campaign (ie how much of their potential market have they estimated that they have already reached -- what I'm trying to figure out is what their saturation point will be)...

As well, does anyone know how many units were actually sold (not dollar figures)?