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Non-Tech : LIFEWAY FOODS (LWAY) -- Ignore unavailable to you. Want to Upgrade?

To: Holly R. who wrote (204)	3/18/1998 1:52:00 AM
From: Steve Cox	Respond to of 352

Over the last few months I've been offering samples of kefir at work (about 10 guys). The majority like it and ask where to purchase some. Since it's only in health food stores here in the Jacksonville,FL. area, none are willing to spend the time at these locations so I started a list at work Monday night. Today I have to pick up 20 bottles for 7 different people. This enforces my beliefs that as LWAY continues to enter larger grocery chains, shoppers passing the dairy case will be plucking kefir off the shelves just as they do with milk. Any investors sitting on the fence wondering if kefir can make it in the U.S., try your own test on fellow friends/workers and you decide. Awaiting upcoming quarterly revenues (4Q97 any day) to begin telling the story. Go LWAY ! Steve