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Technology Stocks : Westell WSTL -- Ignore unavailable to you. Want to Upgrade?

To: michael piegza who wrote (9737)	3/13/1998 11:17:00 PM
From: PiedPiper	Read Replies (1) \| Respond to of 21342

>>The word in the Bay Area is that WSTL has to do something Who's word Mike? WSTL is taking a very prudent approach to these hype shows. Zionts himself, a marketing man, has changed the whole presentation of WSTL to the " ADSL world" to 'Be quiet and just do it' ( to take a slogan from the best in shoes). Given what I now know about some of the biggest players in this business for the next couple of years -- he has got it right. How much money would you spend to show off a product that everyone already knows about? Not a million per show I hope! They are battening down the hatches because it's only half-time and not the fourth quarter. Don't spend unwise money hyping your product to an unwise audience; the wise ones already know what you got, what you can deliver and when...and, most importantly, how good it'll be. So who thinks WSTL is a "no-show" in this biz?