To: Rocky Luman who wrote (681 ) 3/19/1998 8:39:00 AM From: Roy F Read Replies (1) | Respond to of 955
MediaX Promotes "Peter Norton PC Guru" Through Retail Vision, Cybersmarts and E3 March 19, 1998 08:30 AM CULVER CITY, Calif.--(BUSINESS WIRE)--March 19, 1998--MediaX Corp. MXMX Thursday announced its commitment to support the release of "Peter Norton PC Guru" and other MediaX products through a series of consumer and trade shows during the months to come. These shows include Retail Vision in Los Angeles, "E3" in Atlanta and several "Cybersmarts" throughout the United States. Retail Vision, held March 31 to April 3, in Los Angeles, represents one of the most crucial opportunities for MediaX to present its products to top-level retail buyers in the United States. Like no other event, Retail Vision brings together the largest contingent of focused retail buyers, merchandisers and management teams. Here, they make decisions and fill their shelf space as they preview, review and evaluate the latest products and programs from industry leaders in hardware, software, Internet, multimedia, entertainment, edutainment and more. In addition, the company will attend E3, the world's largest electronic entertainment show in the fast-growing, highly-profitable multimedia industry from May 27 to May 30 in Atlanta. E3 offers MediaX the biggest platform in the world to introduce officially its product "Big Brother," an interactive CD-ROM based on the George Orwell novel "1984," to the retail world and the public. The company has already presented "Peter Norton PC Guru" during Cybersmarts in Dallas, San Jose and Orange County and will attend at least seven more shows through October 1998. CyberSmart, created and presented by Creative Channel Services Inc. (CCS), is the national sales training program widely regarded as one of the most efficient and cost-effective methods for providing retail store reps with the information they need to impact consumer-buying decisions. The CyberSmart program brings consumers face-to-face with sales associates from leading retailers in major cities throughout the United States and Canada. The forum is an energetic, interactive environment that promotes the sharing of information and mind share at the store level. Nancy Poertner, president of Mediax, stated: "We are committed to taking advantage of the best opportunities in the industry to promote and market our products to the largest possible audience. The trade shows we have committed to represent the most efficient and cost-effective methods for MediaX to reach this audience. These promotions in combination with our national radio campaign should soon produce the results that are warranted by MediaX's high quality products." Founded in 1996, MediaX is an award-winning developer and publisher of multimedia educational and entertainment software, as well as software development tools for 3-D and interactive online games. The company also produces and publishes new media entertainment content for entertainment companies. With headquarters in Culver City, MediaX owns and operates a production facility in Santa Cruz, Calif. Additional information is available on the World Wide Web at www.mediax.com