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Non-Tech : E*Trade (NYSE:ET) -- Ignore unavailable to you. Want to Upgrade?

To: jim detwiler who wrote (2556)	3/14/1998 3:01:00 PM
From: Mike Keys	Respond to of 13953

Jim, Thanks for the excellent report. I may increase my holdings on Monday. Michael K.

To: jim detwiler who wrote (2556)	3/15/1998 5:09:00 AM
From: Michel Bera	Read Replies (1) \| Respond to of 13953

Jim, I agree entirely with the "falling in love" feeling for Amazon (of which I am a returning customer). ETrade is in the midst of a price war, which is bad. I liked (Barron's article) the "word of mouth" and Net-based advertising strategy from Datek : that was the way to go to control costs. Long in ETrade, I shall wait until next august. As long as E*Trade is in top-five rating lists, they should do all-right, as customers love to flock with leaders. Just my two cents, MiB