To: Jason Rooks who wrote (1340 ) 3/18/1998 7:08:00 PM From: esecurities(tm) Read Replies (1) | Respond to of 2443
TMSR JIT revenue recognition...meeting analysts consensus. Retail channels loading up on Rage3D (w/conspicuous historical exception of Computer City). NASCAR Pro's finally reappearing, slowly. No Attack Throttle nor ELITE pedals sited yet, however, again, will represent Q1 consensus numbers...we also cannot believe no obvious /HUGE TMSR F-22 Pro alliances with Ocean's F-22 DID ADF et al...TMSR could easily go to $150M in revenues by simply telling their story to the public and GETTING THEM AS EXCITED AS THEIR PRODUCTS ARE...marketing and market share, marketing and market share... TMSR (J)ust (I)n (T)ime revenue recognition/meeting consensus estimates ...this is great but it appears it is being done at the costly expense of aggressive marketing campaigns, incl. TMSR website, F-22 ADF/NASCAR/NROS/Formula 1/Actua Soccer 2 (ref/ Rage 3D) et al X-promotions/merchandising/... e.g. in all Ocean/future TMSR F-22 Air Dominance Fighter ads... "Without ThrustMasters F-22 Pro F-22 ADF stands for Another Damn Flightsim..." . TMSR could/should easily raise the bar/ante in setting PC gaming on fire with the mass market consumer...TMSR could solely forever change the way PC gaming is perceived and make it a worldwide and compelling pasttime. TMSR management must, in all their ads/promos/packaging... unequivocally like a heart attack make the consumer feel and know that without that particular ThrustMaster product they will never have the best nor ever know what it is like to have the best. May we respectully suggest that this is not micromanaging but basic common sense...this is simply what it is all about and why TMSR is in business. >>For correction sake, the article quoted Dale Earnhardt, Jr., >> the son of the legendary driver. all the more reason?....