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Technology Stocks : Nimbus CD International -- Ignore unavailable to you. Want to Upgrade?


To: Tom M who wrote (1450)3/25/1998 12:00:00 PM
From: Jim Fraser  Read Replies (1) | Respond to of 1673
 
Interesting sales figures buried in this article... (The 4th qtr may be a bit better then last year for nmbs.)

CONSUMER ELECTRONICS

March 23, 1998, Monday

"SPARKS FLY IN NARM DIVX- DVD DEBATE"

BODY:
Leading combatants in Divx- DVD debate took off gloves last week in
discussion on NARM convention panel in San Francisco convened as
face-to-face encounter on merits of DVD launch and possible impact of
Divx introductions later this year. As expected, most heated exchanges
were between Divx Entertainment Pres. Paul Brindze and Warner Home Video
(WHV) Pres. Warren Lieberfarb.

Brindze said that contrary to news reports, "Divx is DVD, " and more
specifically, "a feature and a flavor of DVD. " He said Divx hardware
will play all basic DVD software, although Divx-dedicated movies will
play only on Divx players for 48-hour viewing period that starts when
consumer pops disc into machine and presses "play" button. Sony DVD
Mktg. Vp Michael Fidler later responded that Divx "really is not DVD, "
because Divx "is an incompatible disc format" that's not playable on
Sony DVD hardware and that of 11 other manufacturers. Fidler repeated
claims that Sony has no plans to support Divx. Responding later to
Circuit City questioner in audience whether that opposition was
unequivocal, Fidler repeated Sony party line -- that company will
monitor Divx developments.

Except for Brindze, panelist after panelist sang praises of DVD
format launch thus far as industry sales invigorator. For example,
Musicland Chmn. Jack Eugster said his company in late 1980s rode CD
revolution to same-store sales increases for 3 straight years: "I am
convinced that this is the first time since then that the same set of
factors have come together." He said that by Christmas, DVD had
captured 3% of Musicland's total video sales and share since had grown
to 8%. For Musicland, DVD has exceeded $7 million in sales thus far in
1998, he said. VHS market is "maturing," Eugster said, and "it is
time for a new configuration to come along to give this new excitement
to the business and do what we've all loved in the past -- to get people
to buy the same thing over again in a new format."

Echoing those contentions, Dusty Bowling, Best Buy mktg. mgr.-music &
video, said his 286-store chain last week was expected to surpass DVD
software sales of million copies. Best Buy already draws 20% of its
video revenues from DVD, he said, and format's success has not
"cannibalized" VHS sales. Following "humble" start of DVD year ago,
when average Best Buy store devoted 16 linear ft. of display space to
format, shelf commitment has grown to average of 32 sq. ft. and will
double to 64 sq. ft. by July as chain begins preparing for fall holiday
selling season, Bowling said. He said that if format is to grow,
industry must "lobby" Fox and Paramount to release titles in open DVD
and for Steven Spielberg's Amblin Entertainment to market repertoire as
well.

Similarly, Columbia TriStar Home Video Exec. Vp Paul Culberg said
DVD format accounted for 3% of his company's gross revenues last year.
Studio will account for 10-12% of industrywide pool of 1,500 titles
expected by end of 1998, he said. Culberg said company has shipped
200,000 copies of Air Force One in first quarter. Assuming none has been
transshipped overseas, Culberg said, volume equals one copy of title in
every installed DVD home in N. America.