SI
SI
discoversearch

We've detected that you're using an ad content blocking browser plug-in or feature. Ads provide a critical source of revenue to the continued operation of Silicon Investor.  We ask that you disable ad blocking while on Silicon Investor in the best interests of our community.  If you are not using an ad blocker but are still receiving this message, make sure your browser's tracking protection is set to the 'standard' level.
Non-Tech : Any info about Iomega (IOM)? -- Ignore unavailable to you. Want to Upgrade?


To: Alan Rosen who wrote (51287)3/26/1998 9:18:00 AM
From: the Druid  Respond to of 58324
 
Now we have the perfect hindsight. It is so clear now
that the last CC by KE and the strategy of hail mary
kind of advertisement campaign was really the last
gasp of a tired CEO. It will be interesting to see
what a new management and CEO will bring to the table.
What about the billion dollar advertisement plan? Is
it going to be scrapped?



To: Alan Rosen who wrote (51287)3/26/1998 11:42:00 AM
From: Bill Hernandez  Respond to of 58324
 
Herb says another shoe will drop. Lower earnings was the first shoe. KE's resignation was the other shoe. Now it's time for something unexpected to the positive side......who knows.



To: Alan Rosen who wrote (51287)3/26/1998 11:43:00 AM
From: Rocky Reid  Read Replies (1) | Respond to of 58324
 
>>The ultimate solution could be a Clik type device that would replace the Zip....once piece of portable hardware for dozens of one's devices. Just my opinion, the ultimate razor blade model<<

So, your assumption is that Vapor! will replace Zip. Where does this leave Iomega? Do you think that they want for Vapor! to cannibalize Zip sales? This is a problem, is it not? Zips are Iomega's bread and butter, and Iomega is currently in the middle of a $100 Million ad campaign trying to get Zip moving. Is this part of Iomega's plan to obsolete Zip within this year?