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To: BillyG who wrote (31471)3/26/1998 3:19:00 PM
From: Don Dorsey  Respond to of 50808
 
" Demos during the address showed future products in which digital-TV broadcasts are mixed on-the-fly with camcorder input for CD-ROM recording"

pubsys.cmp.com

Gates scores with parody at keynote

By Stephan Ohr

ORLANDO, Fla. - In a parody of the Volkswagon television commercial with the "da-da-da" music, a "20-something" Bill Gates is seen bopping his head as he rides with a buddy in a red car and stops to pick up usable junk off the street. The pair picks up a desktop computer and a monitor - one with a Sun logo - but wind up putting it back on the street, ostensibly because it smells bad. Then a Windows Explorer logo appears in the upper corner of the screen, and a voiceover says: "On the information superhighway, there are drivers and there are passengers."

The commercial parody, shown during the Microsoft chairman's keynote address on Thursday at WinHEC, was meant to underline Microsoft's focus on end-user simplicity. Microsoft Windows' operating systems, suggested Gates, would inevitably provide seamless connectivity between digital TVs, PCs and mobile devices - with extremely simple user interfaces. Demos during the address showed future products in which digital-TV broadcasts are mixed on-the-fly with camcorder input for CD-ROM recording, or users interact by voice with an intelligent databook, or a Windows NT client recovering fast and painlessly from a catastrophic crash.

In a question & answer session, Gates reiterated the notion that the U.S. Justice Department was asking Microsoft to ship a "crippled product" by insisting that Microsoft offer Windows 98 with its Web browser disabled.

But the commercial parody was the big hit of the keynote session. In it, a nerdy technician was portrayed by the same actor who sabotaged the Apple "Unix" systems in Steven Spielberg's "Jurassic Park." Exercise guru Richard Simmons is shown leading disciples through keyboard clicking activities, and Martha Stewart tells housewives how to install SCSI-enabled motherboards and - in their spare time - make Christmas ornaments out of discarded Pentiums.