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Biotech / Medical : CMTR-CHEMTRAK FDA OK -- Ignore unavailable to you. Want to Upgrade?


To: Rocketman who wrote (1018)3/27/1998 2:32:00 AM
From: Brian H.  Read Replies (1) | Respond to of 1172
 
Weren't the commercials supposed to have started playing on the radio? Has anybody heard any of them yet? If so, how do they sound? Also what radio shows have you heard them on?

Will they be playing on the Art Bell show? I think that may be a good radio show to run them on as this is the type of show that people listen carefully to.

Just called my local Rite Aid again. The lady says that they still have two left out of the five that they originally had. I asked if they were out on the shelves or behind the counter, and she said they were behind the counter. So it seems that people must have to know what they're looking for before they will know it's availible. No impulse sales. I'll go ahead and call another 24 hour Rite Aid and see what happens....

O.k. just called another store and talked to the pharmecist (spelling?)...
This one spoke English and was a lot easier to talk to...

She called out to a person on the floor (at this 2nd store they are out on the shelves) and she located a couple in a display. There was one left of the single test and one of the double test. After asking one of the stock clerks she determined that there were originally three of each test (now only one left of each). Also noted that this was a newer display which was set up about a month ago. Well this seems like some o.k. news.

Now I must say that I am just an ameture investor but I will go ahead and make some calculations and I welcome any feedback. This thread is too lonely so lets start talking/debating again. Perhaps this will kick it off...:

Ok, if all 3500 Rite Aids have an average of 4 sales a month.
I'm not sure how many CVS's there are or how many other stores carrying the product (if anyone knows please say). So I'll go ahead and figure another 3500 locations.

4 sales a month at 7000 locations = 28,000 sales per month

the dual test was $19.99
the single test was $12.99 at Rite Aid.
So I'll use an average sales price of $16.49
Figure the wholesale price is lower so I'll use 50% or $8.24

ok so if these estimates are close, we should see roughly $230,720 monthly or $2,768,640 yearly at my current estimated sales figures.

divide this by 12,000,000 (the number of shares) and we get about $.23 cents a share minus cost of production etc.

Say a third of that goes toward production then that's $.15 cents a share on CholesTrak alone even before the ads take effect! We will hopefully make some money off some of the other products too.

By the way, I think CholesTrak should also be offered in WalMarts and K-Mart and other discount type stores.

Anyway, if my estimated sales projections are near correct, then this stock should be trading at around $2.00 at least... this on CholesTrak sales alone based on P/E of about 14.

Now I must say again that I am simply an ameture investor who only called two Rite Aid Stores to get my figure of 4 sales a month per store on average. Also I'm just guessing on the production costs and wholesale costs... also I'm sure there are some other costs too.

Perhaps, if nothing else, my comments will spark some debate on this thread.

I check this daily and welcome any comments.

Brian