To: Ferick who wrote (733 ) 3/29/1998 7:45:00 PM From: Selfop Respond to of 2595
Ned, Thanks for your response. You made some excellent observations, especially regarding the WEBSITE. This seems to be Matthew's assigned project and I believe he was personally offended by our comments. It would be nice if someone from Araldica , in addition to Matthew, read our comments. I made mention to Matthew of the WEBSITE CARV just purchased--XSPORTS--see news at CARV. I went to that WEBSITE and saw credit card logo's on my screen and real products they are selling and I saw that same day, CARV introducing their newly acquired PURE JUICE line of sneakers, sandals, footwear. This site provides them with an additional 500k in expected sales plus an immediate outlet to sell all their products. Matthew's response was that AWLT already has a damn good WEBSITE. Yes, it looks good, makes for interesting reading but what are the annual retail sales from the AWLT WEBSITE??? I believe (IMO) that AWLT should look beyond their own WEBSITE to grow this company. Why not find other retail food related, gift related sites that would sell AWLT products for a small fee. Why not have AWLT products available in as many sites as possible. Let's say they have a $60.00 retail gift box of wine and cheese that costs say only $20.00, since they own the winery and cheese company. Why not sell that at another retail WEBSITE?. Some people will bump into AWLT products just by browsing their favorite retail site. Bingo, another customer to mail the AWLT catalog offering a complete line of products. Truthfully Ned, I just do not think they want to hear our suggestions. And they are getting as frustrated as all of the shareholders. In the absense of news we are all in the dark and people who keep buying stock are really rolling the dice now.