To: Meathead who wrote (36034 ) 3/29/1998 10:23:00 PM From: Mohan Marette Respond to of 176387
PC sales to small businesses highest in years according to IDC. Meathead & all: So there you are, where have you been??? Busy I suppose,eh? Here is an excerpt from the report. Isn't small business a major portion of DELL's business??? ----------------------------------------------------------------- ..................................................................PC Penetration Among Small Business Shows Largest Gain in Years Use of personal computers by U.S. small businesses grew from 73 percent in 1996 to 78 percent in 1997, ending several years of flat to modest increases. The research, Targeting the Small Business PC Market, 1997, reveals the increase in use of personal computers in small businesses is tied to: Lower price points for PCs The development of easy-to-use software for key business applications such as accounting, bookkeeping, and payroll The rise of the Internet as an important business tool for small businesses A new crop of computer-literate small business owners "The personal computer revolution, at long last, is finally converting the last remaining hold outs in the small business market," said Warren Childs, IDC/LINK's Small Business Research Manager and the report's author. "Due to the cost of technology and a lack of expertise, many of the nation's mom and pop type businesses have resisted using computers. Today, new small business owners view technology as a necessary part of doing business." Of the nation's 7.3 million small businesses, 5.6 million now use computers. PC Penetration Among U.S. Small Businesses, 1992-1997 ................... c 1992....19931....9941..1995...1996...1997 SBs with PCs (%).......67.......69......71....73.....73.....78 N (total SBs).........935......976...1,000..1,033..1,041..1,011 SBs = Small Businesses Source: IDC/LINK's U.S. Small Business Survey, 1992 - 1997 The report is based on IDC/LINK's annual survey of businesses with less than 100 employees. This year's survey included 1,011 interviews with small business decision makers. In addition to PC use, the report covers small businesses' current and planned use of software, printers, peripherals, on-line services, the Internet. Buying behavior and channel usage are also discussed.