To: Dave who wrote (2797 ) 4/4/1998 2:00:00 PM From: Glenn D. Rudolph Respond to of 164684
10/20/97 Newsbytes (Pg. Unavail. Online) 1997 WL 13912152 Newsbytes News Network (c) Copyright 1997 Newsbytes News Network, LLC. All rights reserved. Monday, October 20, 1997 Amazon Inks Netscape Netcenter Exclusive Bookseller Deal Martyn Williams. Amazon TOKYO, JAPAN, 1997 OCT 20 (NB).com Inc. [NASDAQ:AMZN] has signed an agreement with Netscape Communications Corporation [NASDAQ:NCSP] that makes it exclusive bookseller on the Netscape Netcenter home page. The deal, financial terms of which were not disclosed, follows similar agreements Amazon.com has previously announced. Under the terms of the deal, Amazon.com will provide a co-branded online storefront at the Netscape home page, home.netscape.com . The new service, which will feature "book titles and editorial content tailored specifically to the Netscape Netcenter audience," is expected to launch before the end of 1997, said Amazon.com. The site will also receive promotion with "above the fold" visibility on the Netcenter, which will mean all visitors to the site see a button linking to the book ordering service. The Netcenter is the name given to the recently relaunched Netscape home page and aims to provide news, information and promotional items aimed at business users. Previously, Amazon.com announced it had secured exclusive bookseller status with other major Web sites including Digital Equipment Corporation's [NYSE:DEC] Altavista search engine, altavista.digital.com , Prodigy Services Corporation's Prodigy Shopping Network, shopnet.prodigy.com , Excite, Inc's [NASDAQ:XCIT] Excite search engine, excite.com , America Online, Inc's [NYSE:AOL] AOL.com and AOL NetFind search service, aol.com , and Yahoo! Inc's [NASDAQ:YHOO] Yahoo! Internet index, yahoo.com . Amazon.com, which brands itself as "Earth's Biggest Bookstore," is a major online bookseller. It's online catalog, at amazon.com , holds 2.5 million entries. Second quarter results for 1997, recently announced, showed sales of $27.9 million and a net loss of $6.7 million. ---- INDEX REFERENCES ---- COMPANY (TICKER): Netscape Communications Corp.; Amazon.com Inc. (NSCP AMZN) KEY WORDS: ONLINE NEWS CATEGORY: NEWS INDUSTRY: Information & On-Line Services; Software; Limited Product Specialty Retailers; All Specialty Retailers (IAS SOF OTS RTS) Word Count: 253 10/20/97 NEWSBYTE (No Page) END OF DOCUMENT