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Politics : Formerly About Advanced Micro Devices -- Ignore unavailable to you. Want to Upgrade?


To: Investor A who wrote (31123)4/6/1998 6:01:00 PM
From: Maverick  Respond to of 1580229
 
AMD is making K6 and ElanSC400 chips for CE devices. Over 50 Windows CE designs actively working right now.
Intel Rivals Set Sights On Low End
(04/06/98; 10:45 a.m. EST)
By Kimberly Caisse and Jeff Bliss, Computer Reseller News

Cyrix and Advanced Micro Devices said they believe they have
found the chink in Intel's armor: sub-$1,000 PCs. Now they want
to widen it.

Following their success in the low-cost PC market, Cyrix and
AMD (company profile) will supply chips for a wide range of
inexpensive handheld, notebook, network, and desktop computers.

The systems could expose Intel's vulnerability because the
low-end desktop and handheld segments are among the few
markets the Santa Clara, Calif.-based chip maker (company
profile) does not dominate, analysts said.

"If [Cyrix and AMD] carve that market out, Intel is not positioned
to defend," said Rob Enderle, an analyst with Giga Information
Group, in Santa Clara, Calif.

Cyrix will raise the ante by lowering prices. The Richardson,
Texas-based manufacturer is signing up original equipment
manufacturers to ship by this summer a corporate desktop PC
priced at $599. Both AMD, in Sunnyvale, Calif., and Cyrix also are
designing chips for Windows CE sub-notebook devices based on
Microsoft'ss "Jupiter" concept -- a Win CE device smaller than a
traditional notebook but larger than existing offerings. The form
factor will be similar to Toshiba America Information Systems'

Libretto.

And the $1,000 price tag and promises of long battery life could
help the devices cut into the notebook market, analysts said.