Amazon.com And iVillage.com Launch Comprehensive Book Alliance
PR Newswire - April 07, 1998 05:01
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Integrating Community, Content, and Commerce
SEATTLE, April 7 /PRNewswire/ -- Leading online bookseller Amazon.com
(Nasdaq: AMZN) today announced that it has formed an exclusive Associates
relationship with iVillage: The Women's Network (http://www.ivillage.com or
AOL keyword: ivillage), the number one online destination for women. Earth's
Biggest Bookstore will become the exclusive bookseller throughout the
iVillage.com community. In addition, Amazon.com and iVillage will join forces
to offer iVillage.com members book-related features and content across all
nine iVillage.com channels (Career, Fitness & Beauty, Food, Health, Money,
Parenting, Relationships, Shopping, and Work From Home).
The iVillage.com is founded on the well-known Parent Soup,
ParentsPlace.com, Better Health, Armchair Millionaire, and other branded
communities. Each of these communities will provide recommended reading
lists, book reviews, online book chats, and access to an interactive Book
Club. Sponsored by Amazon.com, the Book Club will provide a forum for
iVillage.com members to discuss featured books on message boards and in live
weekly chats hosted by authors. In addition, iVillage.com members will also
have easy access to content from Amazon.com's recently launched kids'
bookstore. Amazon.com Kids provides quality recommendations, in-depth
interviews and articles, and unique search-by-age capabilities that make it
easy to find the best books for kids, teens, and parents.
"The relationship between Amazon.com and iVillage.com seamlessly blends
two Web brands that are category leaders," said Margie Gilmore, iVillage
director of sponsorship sales. "Equally important, the deal provides real
value for our members, offering them enhanced service and broad choice in a
few simple mouse clicks."
"iVillage offers excellent content and a growing array of online services
for women," said Amazon.com founder and CEO Jeff Bezos. "By sharing our
strengths, Amazon.com and iVillage will create a compelling online experience
that highlights the Web's ability to deliver integrated community, content,
and commerce."
Established in 1995 and headquartered in New York City, iVillage humanizes
cyberspace by providing a relevant and indispensable online experience for
adult women. The company's flagship property, iVillage: The Women's Network
(http://www.ivillage.com and AOL keyword: ivillage), is the world's largest
online destination for women, with more than 60 million page views per month.
Actively participating in the network's well-known Parent Soup,
ParentsPlace.com, Better Health, Armchair Millionaire, and other branded
communities, members learn from experts and from each other, empower
themselves to solve problems, and inspire other members to handle everyday
challenges more effectively.
Amazon.com Inc., Earth's Biggest Bookstore, is the largest online retailer
of books. Amazon.com offers a catalog of 2.5 million titles, easy-to-use
search and browse features, e-mail services, personalized shopping services,
secure Web-based credit card payment, and direct shipping to customers.
Amazon.com has virtually unlimited online shelf space and offers customers a
vast selection through an efficient search-and-retrieval interface, as well as
streamlined ordering through 1-Click(SM) technology. Amazon.com pioneered the
concept of syndicated selling on the Internet and has more than 30,000 members
in its Associates Program including AOL.com, Yahoo!, Netscape, Excite, the
AltaVista Search Service, the @Home Network, and the Prodigy Shopping Network.
Amazon.com is headquartered at 1516 Second Avenue, Seattle, WA 98101.
Internet address: amazon.com. Telephone: (206) 622-2335.
This announcement contains forward-looking statements that involve risks
and uncertainties, and actual results may differ materially from predicted
results. Potential risks and uncertainties include, among others,
Amazon.com's limited operating history, the unpredictability of its future
revenues, and risks associated with capacity constraints and management of
growth. More information about factors that potentially could affect
Amazon.com's financial results is included in the company's Annual Report on
Form 10-K as filed with the Securities and Exchange Commission.
Amazon.com, Earth's Biggest Bookstore, and 1-Click are service marks of
Amazon.com Inc. Other product and company names are trademarks and/or
registered trademarks of their respective owners.
SOURCE Amazon.com
/CONTACT: Beth Garson, Amazon.com, 206-694-2105, E-Mail:
bgarson@amazon.com; Jason Stell, iVillage, 212-206-3141, E-mail:
jason@mail.ivillage.com/
/Company News On-Call: prnewswire.com or fax, 800-758-5804,
ext. 121176/
/Web site: ivillage.com
/Web site: amazon.com
(AMZN) |
